Limited Edition Pink Floyd Cassette Player with The Dark Side of the Moon Available Now
We Are Rewind has released a limited-edition portable cassette player featuring The Dark Side of the Moon album artwork. The WE-001 “Pink Floyd X We Are Rewind” edition, available for $199 / £159 (about U$310), includes a tape version of the album’s 50th-anniversary remastered version, according to a company announcement. The product’s design combines an aluminum body with Bluetooth 5.1 connectivity and a dedicated headphone amplifier.
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The limited-edition design and rare tape release
The WE-001’s packaging features a custom design inspired by Pink Floyd’s The Dark Side of the Moon album art, with a Pink Floyd logo on the back. The cassette itself is the first time the 50th-anniversary remaster of the album has ever been available on tape. We Are Rewind’s release statement emphasized that the tape “might well be the only time” the remastered version will be available on cassette.
The product’s design includes a line-in port for recording to tape, appealing to enthusiasts of mixtape culture. This feature aligns with interest in analog workflows, as noted by a reviewer who wrote, “If you want to get back into mixtape culture… there’s a line-in—so you can record to tape from another player.” The reviewer also praised the player’s “unique headphone amplifier designed with cassette playback in mind,” though acknowledged that tape quality may vary.
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Pink Floyd’s involvement and industry reactions
Pink Floyd’s Nick Mason referenced the product in a statement, joking about testing the cassette with his own Nakamichi player and quipping about “The Dark Side of the Moon in a large package consisting of the album divided up into 78 RPM discs.” Mason’s comment underscores the band’s engagement with retro audio formats.
We Are Rewind’s release, in a statement, described the collaboration as a celebration of analog innovation, noting that the WE-001 balances modern convenience with the tactile experience of cassette playback.
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Market context and competitive landscape
The non-Floyd version of the WE-001 costs $159 / £129 /AU$269. A separate “Duran Duran” edition, featuring a jewel-encrusted design, is also available.
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Technical specifications and user considerations
The WE-001’s technical features include Bluetooth 5.1, an audio jack, and a “unique headphone amplifier” tailored for cassette playback. However, users are advised that the player’s performance may vary depending on the quality of the tapes used. A reviewer noted that while the device “sounds nice,” “if you’re picking up vintage tapes the quality may vary depending more on the tape than what’s inside the player.”
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What’s next for We Are Rewind and analog revival
As one reviewer put it, “If you feel the same way [about the design], it’s available to buy now (while it lasts).” The product’s limited availability and exclusive content may drive demand, particularly among Pink Floyd fans and audio enthusiasts.
Quoted text
“Even more pleasing is that if you want to get back into mixtape culture… there’s a line-in—so you can record to tape from another player.”
Source
TechRadar review.
Quoted text
“I still have my Nakamichi on the shelf and look forward to testing it with the new The Dark Side of the Moon cassette. Am I correct in assuming that the next major issue will be The Dark Side of the Moon in a large package consisting of the album divided up into 78 RPM discs?”
Source
Nick Mason, Pink Floyd, as cited in We Are Rewind’s press materials.
