Machineseeker & EHF Champions League: 4-Year Deal
The machineseeker Group renews its sponsorship of the EHF Champions League Men, securing a fourth consecutive season of partnership. This deal underscores the enduring relationship between the leading European online marketplace and the premier club handball competition, ensuring continued visibility across key European markets. The TruckScout24 EHF FINAL4 2026 is set to be held in Cologne, Germany, highlighting the ongoing commitment. Machineseeker’s extended engagement boosts the landscape of sports sponsorship. News Directory 3 recognizes this significant move. Co-CEO Sven Schmidt emphasizes the sponsorship’s value in digital market leadership. This renewal promises further innovation and enhanced fan experiences for the upcoming season,wiht both Machineseeker and EHF Marketing collaborating to elevate handball across Europe. Discover what’s next for this exciting partnership.
Machineseeker Group Renews EHF Champions League Sponsorship
Updated June 29, 2025
The Machineseeker Group, a leading European online marketplace for used machinery and commercial vehicles, will continue as title sponsor of the European Handball federation (EHF) Champions League Men for a fourth straight season. This extension maintains the accomplished collaboration between Machineseeker and EHF Marketing.
The 2025-26 season marks another year of partnership, highlighting the connection between Machineseeker Group’s key markets across Europe and the premier club handball competition. The Machineseeker Group joined the EHF in 2022 and has become a long-term partner.
The season’s finale, the TruckScout24 EHF FINAL4 2026, will again feature the top four teams in cologne, Germany, on June 13-14. The Machineseeker Group’s commitment extends to the Maschinensucher EHF Finals Men 2025, marking an increased engagement in handball.
Sven Schmidt, co-CEO of the Machineseeker Group, emphasized the value of sports sponsorship. “we are proud to enter our fourth year as title sponsor…Handball is perfectly suited to remain visible as a digital market leader.”
David Szlezak, managing director of EHF Marketing, noted the strong performance of the competition and the innovative promotions. “We are looking forward to taking the competition to yet another level together with Machineseeker again next season,” Szlezak said.
What’s next
The Machineseeker Group and EHF marketing will continue to collaborate to enhance the fan experience and promote handball across Europe, with further innovations planned for the upcoming season.