Merchants Bonding Names New CMO, Communications Officer
News Context
At a glance
- announced on December 13, 2023, that Melissa Harden has joined the company as chief marketing and communications officer.
- Harden will also join Merchants' executive committee and serve as vice president of the Merchants Bonding Co.
- Most recently, Harden served as vice president and group director of search intelligence at Digitas, a global marketing firm based in Boston.
Merchants Bonding Co. Names Melissa harden as Chief Marketing and Communications Officer
New Leadership at Merchants Bonding Co.
Merchants Bonding Co. announced on December 13, 2023, that Melissa Harden has joined the company as chief marketing and communications officer. She succeeds Therese Wielage, who is set to retire in January.
Harden will also join Merchants’ executive committee and serve as vice president of the Merchants Bonding Co. Foundation.
Harden’s Background and Experience
Most recently, Harden served as vice president and group director of search intelligence at Digitas, a global marketing firm based in Boston. At Digitas, she led teams focused on developing data and AI-driven growth strategies.
Prior to her role at Digitas, Harden held leadership positions at intentX and Meredith Corp.