MotoE Discontinuation: Dorna Ends Championship After 2025
Okay, here’s a breakdown of the key information from the provided text, focusing on the discontinuation of MotoE:
key Takeaways: MotoE Discontinuation
* MotoE is ending: Dorna Sports has decided to discontinue the MotoE World Championship after the 2025 season.
* Reasons for Discontinuation:
* Lack of Fan Interest: A primary factor appears to be low fan engagement with the series.
* Industry Support: the industry associated with performance electric bikes hasn’t reached the objectives dorna and the FIM hoped for.
* Focus on Non-Fossil Fuels in MotoGP: Dorna is prioritizing the shift to 100% non-fossil fuels in its flagship MotoGP series, making motoe possibly less relevant.
* Future Possibility: Dorna hasn’t ruled out bringing MotoE back in the future if electric motorcycle technology becomes more relevant.
* Remaining Races in 2025:
* Grand Prix of San Marino and the Rimini Riviera (September 13) – Title sponsored by Red Bull
* Grand Prix of Portugal (November 8) – Title sponsored by Qatar
Commercial Implications
* Sponsors Affected: The discontinuation impacts sponsors like Ducati, Michelin, DHL, Red Bull, Qatar, Motul, Bwin, and Monster.
* DHL Agreement: DHL had a multi-year agreement to cover the series, including branding and logistics.
* Dorna Acquisition: Dorna was recently acquired by Liberty media (also owners of Formula 1).
* Liberty Media’s Plans: Liberty Media intends to run dorna as an independent company from Spain, and is optimistic about the sport’s growth. They plan to leverage their experience from Formula 1.
* Rossomondo’s Comments: Dorna’s chief commercial officer, Dan Rossomondo, stated before the acquisition that it would be “business as usual” and that Liberty Media was “very bullish on the growth” of the sport.
Let me know if you’d like me to elaborate on any specific aspect of this information!
