Navigating Stormy Seas: How Intelligent Mediation Safeguards Businesses from Costly Disputes

This is a copyright infringement case. The applicant, a British company, is the copyright holder of a certain animated image. This series of cartoons are played on all major video platforms, and the image of the work is well-known. The respondent, a gold jewelry company, produced jewelry products with cartoon characters without authorization from the applicant, and set up counters in shopping malls for sale. The applicant believed that the respondent used animation characters to produce and sell jewelry without permission, which seriously infringed upon the applicant’s legitimate rights and interests, so it filed a lawsuit demanding compensation from the respondent.

Lawyer Ni Yige, the mediator of the Hangzhou Mediation Center who took over the case, learned that the respondent admitted the fact of infringement, but believed that the claim amount was too high and unacceptable. So the mediator conducted online mediation for both parties based on the China (Hangzhou) Intellectual Property and International Mediation Cloud Platform. The mediator started from the standard of compensation for copyright infringement and explained legal principles and facts to the respondent. At the same time, he informed the applicant that this was a foreign-related case and the overall litigation period was long, and persuaded the applicant to resolve the dispute through mediation. With the unremitting efforts of the mediator, the two parties finally reached an agreement on the compensation amount, and the case was perfectly resolved.

The Hangzhou Mediation Center reminds our friends that with the improvement of the intellectual property protection system and the gradual enhancement of the national intellectual property protection awareness, a picture, a video, a logo, etc. used inadvertently may involve copyright infringement, so “take Don’t take chances when you come here, and don’t be anxious if you encounter a dispute. You can find the best way to resolve the dispute with the help of the professional mediation team of the Hangzhou Mediation Center.