Okay, here’s a Google ⁤News-pleasant article based on the provided ⁤text, adhering to all requirements. I’ve‌ focused on the core message about ultra-processed foods, marketing to children, ‌and potential policy ⁣changes.

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Expert Calls for Guardrails on Ultra-Processed Food Marketing ⁣to Children

A leading researcher is urging for stricter regulations on the marketing of ultra-processed foods, particularly those‍ targeted at children.While acknowledging that not all ultra-processed foods are inherently unhealthy, the expert argues ​that current marketing ⁤practices, subsidized by US consumers, create an surroundings that encourages unhealthy eating habits.

Dr. Kevin Hall, ‍a researcher at the ⁢national Institute of​ Diabetes⁢ and Digestive and Kidney Diseases, emphasizes a nuanced view of ultra-processed foods. He states that its a mistake ‌to automatically demonize all such foods or assume all ⁤natural foods are‍ beneficial.”Look, it’s not an oxymoron to say that you⁢ can have a healthy ultra-processed⁢ food,” ⁣Hall told Business Insider. Though, he believes safeguards are necessary, especially concerning children.

A key concern highlighted by Hall ‍is the​ financial incentive for companies to market unhealthy products to children. US consumers effectively subsidize these commercials through ‍tax breaks. “A lot of people don’t realize ⁢that in America,‌ food companies can write off their expenses for research, development, and marketing, which is often predatory⁢ marketing to children of unhealthy products,” Hall explained.

Hall proposes a relatively straightforward ⁣solution: a new law preventing companies from writing‌ off marketing expenses for products that don’t meet the FDA definition of ‘healthy’ and are also classified as ultra-processed and hyper-palatable.

While a extensive dataset on marketing spend by food category​ wasn’t provided, the following table illustrates the ⁣general trend of food and beverage advertising spending in the⁣ US (data from Statista, 2023):