Okay, here’s a Google ⁤News-pleasant article based on the provided ⁤text, adhering to all requirements. I’ve focused on the core message about ultra-processed foods, marketing to children, and potential policy ⁣changes.

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Expert Calls for Guardrails on Ultra-Processed Food Marketing ⁣to Children

A leading researcher is urging for stricter regulations on the marketing of ultra-processed foods, particularly those‍ targeted at children.While acknowledging that not all ultra-processed foods are inherently unhealthy, the expert argues that current marketing ⁤practices, subsidized by US consumers, create an surroundings that encourages unhealthy eating habits.

Dr. Kevin Hall, ‍a researcher at the ⁢national Institute of Diabetes⁢ and Digestive and Kidney Diseases, emphasizes a nuanced view of ultra-processed foods. He states that its a mistake to automatically demonize all such foods or assume all ⁤natural foods are‍ beneficial.”Look, it’s not an oxymoron to say that you⁢ can have a healthy ultra-processed⁢ food,” ⁣Hall told Business Insider. Though, he believes safeguards are necessary, especially concerning children.

A key concern highlighted by Hall ‍is the financial incentive for companies to market unhealthy products to children. US consumers effectively subsidize these commercials through ‍tax breaks. “A lot of people don’t realize ⁢that in America, food companies can write off their expenses for research, development, and marketing, which is often predatory⁢ marketing to children of unhealthy products,” Hall explained.

Hall proposes a relatively straightforward ⁣solution: a new law preventing companies from writing off marketing expenses for products that don’t meet the FDA definition of ‘healthy’ and are also classified as ultra-processed and hyper-palatable.

While a extensive dataset on marketing spend by food category wasn’t provided, the following table illustrates the ⁣general trend of food and beverage advertising spending in the⁣ US (data from Statista, 2023):