Pokémon and adidas Reveal Massive 30th Anniversary Sneaker Collection
- Pokémon and adidas are launching a 12-pair footwear collection to commemorate the 30th anniversary of the Pokémon franchise, according to reports from Sneaker News and Sole Retriever.
- The partnership integrates Pokémon branding into several adidas silhouettes.
- The first wave of the collaboration focuses on three of the most recognizable characters from the series.
Pokémon and adidas are launching a 12-pair footwear collection to commemorate the 30th anniversary of the Pokémon franchise, according to reports from Sneaker News and Sole Retriever. The collaboration includes a variety of designs featuring iconic characters, with an initial batch of shoes showcasing Pikachu, Charizard, and Gengar.
The partnership integrates Pokémon branding into several adidas silhouettes. Highsnobiety reports that the collection includes Pokémon-themed Samba sneakers, while Sole Retriever has published official images of the full 12-pair lineup.
Pokémon characters featured in adidas footwear
The first wave of the collaboration focuses on three of the most recognizable characters from the series. Sneaker News identifies Pikachu, Charizard, and Gengar as the primary figures appearing in the first batch of released shoes.
These designs apply character-specific color palettes and motifs to the footwear. The Samba model, specifically, is highlighted by Highsnobiety as a key part of the aesthetic execution for this anniversary project.
Scope of the 30th Anniversary Collection
The scale of the collaboration is described as massive by both Modern Notoriety and Sneaker News. Rather than a limited release of one or two styles, the official images shared by Sole Retriever confirm a 12-pair collection.
This volume of releases suggests a broad range of adidas models are being utilized to represent different Pokémon themes. The collection serves as a commercial milestone for the franchise as it reaches its 30th year of existence.