Rakai “Turn Up” Music Video – Rakai, PlaqueBoyMax & BunnaB
- Streamers are dominating the internet, and rakai, PlaqueBoyMax, and BunnaB are capitalizing on the moment with the official music video for their track, "Turn Up." The visual,directed by...
- The video, released Monday (oct.20), showcases rakai and PlaqueBoyMax "turning up" in a parking lot.
- PlaqueBoyMax opened the song, while BunnaB closed it out, continuing her momentum following the release of her deluxe album, Ice Cream Summer, and recent singles "I Like...
rakai, PlaqueBoyMax, and BunnaB Turn Up in New Music Video
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Streamers are dominating the internet, and rakai, PlaqueBoyMax, and BunnaB are capitalizing on the moment with the official music video for their track, “Turn Up.” The visual,directed by Nick Mays,arrives just over a week after rakai’s viral moment during an “In The Booth” session with PlaqueBoyMax.
Rakai and PlaqueBoyMax’s “Turn Up” music video”>The video, released Monday (oct.20), showcases rakai and PlaqueBoyMax “turning up” in a parking lot. Rakai’s lyrics reference his TikTok-viral dance: “Yeah, yeah, we ’bout to turn up / Hit that little rakai dance, I’m trynna see you turn up.” He also nods to Bobby Shmurda and Kai Cenat’s gift of a Clover Boys chain, rapping, “Everybody hit my little dance like Bobby Shmurda / B**ch, I’m Baby Glitch, and they sayin’ that I’m next up / Posted with the Clover Boys, it’s diamonds on our necklace.”
PlaqueBoyMax opened the song, while BunnaB closed it out, continuing her momentum following the release of her deluxe album, Ice Cream Summer, and recent singles “I Like em” and ”LMAO.”
The rise of streamer-Driven Music
plaqueboymax’s “In The Booth” series has proven remarkably successful, spawning collaborations with artists like Sexyy Red (“In”), UnoTheActivist (“Man Of The Year”), and viral moments featuring Kevin Gates, Will Smith, and Lil Yachty. He told Rolling stone in April that streaming is evolving into a live, interactive experience akin to “Keeping Up With the Kardashians,” but with the added benefit of real-time audience engagement. ”We run the internet,” he stated.
Key Moments & collaborations
| Collaboration | Track | Context |
|---|---|---|
| PlaqueBoyMax & Sexyy Red | “In” | Spawned from the “In The Booth” series. |
| PlaqueBoyMax & UnoTheActivist | “Man Of The Year” | Result of the “In The Booth” format. |
| Rakai & BunnaB | “Turn Up” | Capitalized on Rakai’s viral “In The Booth” moment. |
BunnaB’s Continued Success
BunnaB’s career is also flourishing. Following the deluxe release of Ice Cream Summer, she has maintained her momentum with singles like “I Like Em” and “LMAO.”