Rev Up for the Ultimate Automotive Experience: 2024 Poster Group Golden Autumn Auto Show Unveils with Nearly 100 Brands Under One Roof
2024 Poster Group Golden Autumn Auto Show Opens with Nearly 100 Brands Participating
The 2024 Poster Group Golden Autumn Auto Show kicked off on September 13 at the Hainan International Convention and Exhibition Center, featuring nearly 100 brand cars. As a token of appreciation for consumers, the auto show has cancelled its ticket system, allowing visitors to enter for free.
After 18 years of development, the Golden Autumn Auto Show has become one of the largest auto shows in Hainan, boasting the strongest influence and the most participating brands. The event has attracted 3 million visitors, sold over 60,000 cars, and exceeded 8 billion yuan in total transactions, making it a benchmark exhibition for sales and communication in Hainan’s auto market.
This year’s Golden Autumn Auto Show spans an exhibition area of 50,000 square meters, featuring nearly 100 brands, including luxury cars like Mercedes-Benz and Lincoln, as well as new energy brands like BYD, Denza, GAC Honda, GAC Toyota, and Fangchengbao. The proportion of new energy vehicles participating in the exhibition has reached 70%, setting a new record in the history of the exhibition. The auto show will also host new car debuts, including popular models like Jetour and 2025 Haibao. A test drive area will be set up to facilitate consumers in experiencing the charm of trendy travel and building a multi-dimensional scene of “technological life + car consumption”.
The Golden Autumn Auto Show has been praised by the industry as ”the auto show that sells the most cars in Hainan”. This year’s event, as a large-scale auto show for post-typhoon recovery and reconstruction, will effectively stimulate the potential of Hainan’s auto sales market. To maximize traffic, the auto show has implemented free admission and increased marketing efforts.
Consumers can enjoy dual benefits, including “consumption subsidy policy + car manufacturer discounts”, bringing real car purchase discounts. On-site lottery tickets will give visitors a chance to win Huawei mobile phones, Redmi tablets, projectors, and other technological gifts.
The auto show will also feature a two-dimensional cultural experience area combining the auto show and animation, which will open on September 15. Activities such as the 2024 Golden Autumn House Dance Competition and the Anime Parade will be hosted. Local well-known anime KOL bloggers Xiaoyang Qiling and Nianbei will sign and present personal materials on the spot.
The auto show will last for four days until September 16.