Samsung Unveils New Onyx Cinema LED Screen at CinemaCon 2025
- LAS VEGAS (AP) — Samsung Electronics showcased its latest innovations for teh cinema experience at CinemaCon 2025, held at Caesars Palace from March 31 to April 3.
- The new Onyx screen boasts 4K resolution with a 120Hz refresh rate, promising extraordinary fluidity and definition.Its peak brightness of 300 nits ensures detail remains visible even in...
- Demonstrations at CinemaCon highlighted the screen's capabilities, showcasing previously unseen nuances in animated films such as Pixar's "Elio" (2025) and "Intensely 2."
Samsung Dazzles CinemaCon 2025 With Next-gen Onyx LED Screen
Table of Contents
- Samsung Dazzles CinemaCon 2025 With Next-gen Onyx LED Screen
- Samsung Dazzles CinemaCon 2025 With Next-gen Onyx LED Screen: Your Q&A Guide
- What is the Samsung Onyx LED screen?
- What are the main features of the new Onyx screen?
- How does the Onyx screen improve the movie-going experience compared to projectors?
- What sizes is the Onyx screen available in?
- Where will the first installation of the new Onyx screen be?
- What other innovations did Samsung showcase at CinemaCon 2025?
- What is the meaning of Samsung’s presence at CinemaCon 2025?
- What impact will this technology have on the film industry?
- How does the scalability of the Onyx screen benefit cinemas?
- Can you summarize the key improvements of the Onyx screen in a table?
LAS VEGAS (AP) — Samsung Electronics showcased its latest innovations for teh cinema experience at CinemaCon 2025, held at Caesars Palace from March 31 to April 3. The highlight was the next-generation Onyx cinema LED screen, designed to redefine visual technology in movie theaters.
Onyx screen: A Visual Revolution
The new Onyx screen boasts 4K resolution with a 120Hz refresh rate, promising extraordinary fluidity and definition.Its peak brightness of 300 nits ensures detail remains visible even in brightly lit scenes, a meaningful improvement over traditional projectors that frequently enough lose intensity. The Onyx screen maintains detail in both shadows and vibrant colors.
Demonstrations at CinemaCon highlighted the screen’s capabilities, showcasing previously unseen nuances in animated films such as Pixar’s “Elio” (2025) and “Intensely 2.”
Scalable Design for Varied Spaces
The Onyx screen is available in four standard sizes – 5, 10, 14, and 20 meters wide – and its scalability allows it to adapt to different theater configurations. This versatility makes the technology accessible to a wider range of cinemas, including those with limited space.
First Installation in Arizona
The first installation of the new Onyx generation will be at the LVL 11 Entertainment complex in Mesa, arizona, part of the Cannon Beach development. The complex will incorporate the screen into a theater equipped with a balcony, aiming to create an immersive viewing experience that integrates lifestyle, entertainment, and technology.
beyond the screen: Enhancing the Cinema Lobby
Samsung also presented solutions to revamp the cinema lobby experience.
Digital Posters and Signage
The Samsung Color E-Paper aims to replace traditional printed posters with energy-efficient digital screens. These lightweight screens can display promotions, maps, and other information, updated remotely via a mobile app. The QMD signaling line, featuring a 105-inch screen in a 21:9 format, offers a cinematic preview in the lobby.
The QMC digital signage is designed to transform traditional menu boards, displaying food and beverage options in high definition with over a billion colors, aiming to attract customers and boost sales.
A New Era for cinema
Samsung’s presence at CinemaCon 2025 underscored a vision for the future of cinema, characterized by high-definition LED screens and complete digital solutions. Visitors to the Samsung booth noted that the changes represent a shift toward a more immersive, personalized, and complex cinematic experience.
CinemaCon 2025 highlighted a technological leap in the film industry,with Samsung positioning itself as a key player in shaping a new cinematic language that relies on illuminated screens rather than traditional projectors.
Samsung Dazzles CinemaCon 2025 With Next-gen Onyx LED Screen: Your Q&A Guide
What is the Samsung Onyx LED screen?
The Samsung Onyx LED screen is a next-generation cinema display showcased at CinemaCon 2025. ItS designed to revolutionize the visual experience in movie theaters, offering significant improvements over conventional projector systems.
What are the main features of the new Onyx screen?
The Onyx screen boasts impressive features:
4K Resolution: provides incredibly sharp and detailed images.
120Hz Refresh Rate: Offers smooth motion,enhancing the viewing experience,especially for fast-action scenes.
300 nits of Peak Brightness: Ensures excellent visibility, even in brightly lit scenes, preserving detail in both shadows and vibrant colors.
How does the Onyx screen improve the movie-going experience compared to projectors?
Traditional projectors often struggle with maintaining detail and brightness, especially during brighter scenes. The Onyx screen’s higher peak brightness and superior contrast aim to overcome these limitations,delivering a more immersive and detailed visual experience. The article specifically notes that the Onyx maintains detail in both shadows and vibrant colors, a marked enhancement over projectors.
What sizes is the Onyx screen available in?
The Onyx screen comes in four standard sizes, making it adaptable to various theater configurations:
5 meters wide
10 meters wide
14 meters wide
20 meters wide
Where will the first installation of the new Onyx screen be?
The first installation of the new Onyx generation will be at the LVL 11 Entertainment complex in Mesa, Arizona, part of the Cannon Beach growth.
What other innovations did Samsung showcase at CinemaCon 2025?
Beyond the Onyx screen, Samsung presented solutions to enhance the overall cinema experience, specifically focused on improving cinema lobbies:
Digital Posters and Signage: Samsung Color E-paper replaces traditional printed posters with energy-efficient digital displays, featuring remote updates via mobile app. The QMD signaling line, featuring a 105-inch screen, offers a preview of the cinematic experience in the lobby.
revamped Menu Boards: QMC digital signage transforms traditional menu boards, displaying food and beverage options in high definition with a billion colors to attract customers.
What is the meaning of Samsung’s presence at CinemaCon 2025?
Samsung’s presence at CinemaCon 2025 underscores a vision for the future of cinema characterized by high-definition LED screens and complete digital solutions.It highlights a shift toward a more immersive, personalized, and complex cinematic experience. Samsung is positioning itself as a key player in shaping a new “cinematic language” that leverages illuminated screens rather than traditional projectors.
What impact will this technology have on the film industry?
CinemaCon 2025 marked a technological leap in the film industry, with Samsung leading the charge. This shift towards LED screens has the potential to:
Improve image quality and viewing experience.
Offer greater flexibility in theater design and configuration.
Create more immersive and engaging cinematic environments.
How does the scalability of the Onyx screen benefit cinemas?
The availability of the Onyx screen in various sizes means that a wider range of cinemas, including those with space constraints, can adopt the technology. This adaptability is crucial for the widespread adoption of advanced display technology across the industry.
Can you summarize the key improvements of the Onyx screen in a table?
Absolutely. Here’s a quick comparison:
| Feature | Onyx LED Screen | Traditional Projectors |
| —————- | ———————————————— | ——————————————————- |
| Resolution | 4K | Varies |
| Refresh Rate | 120Hz | Typically lower |
| Brightness | 300 nits (peak) | Frequently enough less luminous, especially in brightly lit situations |
| Color Detail | Maintains detail in shadows and vibrant colors | May lose detail in brighter or darker scenes |
| Flexibility | Available in multiple sizes for diffrent theaters | Limited by screen size restrictions |