Set-Jetting Tourism: The Hidden Costs & Dark Side
- This report summarizes the emerging trend of "set-jetting" - tourism inspired by filming locations of popular TV shows and movies - based on the provided news articles.
- Set-jetting refers to the practice of travelers choosing destinations specifically as they have been featured in films or television series.
- * Increased Tourism: Filming locations experience a surge in tourism after appearing in popular media.
The Rise of “Set-jetting” Tourism: A Summary
Table of Contents
This report summarizes the emerging trend of “set-jetting” – tourism inspired by filming locations of popular TV shows and movies - based on the provided news articles. It explores the benefits, drawbacks, and related phenomena like “destination dupes” and “noctourism.”
What is Set-Jetting?
Set-jetting refers to the practice of travelers choosing destinations specifically as they have been featured in films or television series. The recent popularity of shows like The White Lotus and Succession are driving this trend.
Key Findings from the Articles:
* Increased Tourism: Filming locations experience a surge in tourism after appearing in popular media.
* Negative Impacts: This influx can lead to overtourism, damaging local environments and disrupting communities. The Euronews article highlights the “dark side” of this trend, pointing to potential strain on infrastructure and resources.
* “How Not to Travel”: The White Lotus is ironically being used as a cautionary tale, demonstrating how not to behave as a tourist and the negative consequences of disrespectful travel.
* Destination Dupes: Travelers are seeking out locations that resemble famous filming locations, but are less crowded and more affordable. This is referred to as “destination dupes.”
* Noctourism: the articles also mention a rise in “noctourism,” where travelers seek out nighttime experiences in destinations, potentially linked to the desire for unique experiences beyond typical daytime tourist activities.
Destinations Mentioned & Associated Media:
The following table summarizes the destinations mentioned in the articles and the media associated with their increased tourism:
| Destination | Associated Media | Reported Impact/Trend |
|---|---|---|
| Sicily, Italy | The White Lotus (Season 2) | Significant increase in tourism; concerns about overtourism and impact on local communities. |
| Hawaii | The White Lotus (Season 1) | Increased tourism; cautionary tale about responsible travel. |
| Various (unspecified) | Succession | Driving set-jetting trend; destinations are benefitting from increased visibility. |
| Various (unspecified) | General Set-Jetting | rise of “destination dupes” and “noctourism” as related trends. |
The Broader Context:
The rise of set-jetting is linked to several factors:
* streaming Services: The proliferation of streaming services makes popular shows and movies more accessible to a wider audience.
* Social Media: Platforms like Instagram and TikTok amplify the visibility of filming locations, further fueling the desire to visit.
* Desire for Authenticity: Travelers are increasingly seeking authentic experiences and a connection to the places they visit.
– ahmedhassan
