Sexyy Red’s AI Backwards Twerk in “If You Want It” Video Goes Viral | XXLMag
Sexyy Red’s latest music video, for the single “If You Want It,” is generating buzz – and not just for the track itself. The visual, released on , features a striking, and somewhat disorienting, moment of AI-generated choreography that has sparked conversation online.
The video, directed by Sexyy Red and Hidji World, known for creating visually experimental music videos, includes a dance sequence where the rapper and her dancers appear to be twerking in the rain. However, within that sequence, a particular moment has caught the attention of viewers: Sexyy Red’s lower body is flipped backwards while her upper body continues to gyrate to the beat. This effect, many are observing, appears to be created using artificial intelligence.
Sexyy Red herself addressed the moment on her X account, writing, “When he tell you do ah trick he Neva see before [three cry laughing emojis].” She added, “I always wanted ah dancin in da rain scene.” The artist playfully suggested she might offer classes to teach the technique, responding to a fan’s request with, “Ima start ah class fr.”
The reaction on X has been largely amused, with fans sharing jokes and expressing disbelief. One user commented, “This is messed up[.] WTF[.] Ai needs to be stopped,” accompanied by three tears of joy emojis. Another simply wrote, “I had to double check. WTF [tears of joy emoji].” The use of AI in the video has clearly resonated with viewers, prompting widespread discussion, and sharing.
This isn’t simply a case of a viral moment; it’s a noteworthy example of how artists are beginning to experiment with AI tools in music video production. While AI has been used in visual effects for some time, this instance demonstrates a more direct integration of the technology into choreography and performance. It raises questions about the future of music video creation and the potential for AI to push the boundaries of visual storytelling.
Sexyy Red’s embrace of AI comes as she continues to build momentum in her career. She is currently working on her fourth project, following 2024’s In Sexyy We Trust. The artist recently released “Hand With a Bad B**ch,” a collaboration with Key Glock, further solidifying her presence in the hip-hop landscape.
The use of AI in “If You Want It” also arrives amidst broader conversations about the role of artificial intelligence in the creative industries. Artists across disciplines are grappling with the potential benefits and challenges of AI, from generating new ideas to automating repetitive tasks. Sexyy Red’s playful and visually arresting use of the technology offers a unique perspective on this evolving landscape.
Beyond the technical aspects, the video’s success speaks to Sexyy Red’s ability to connect with her audience through bold and unconventional visuals. Her willingness to experiment and embrace new technologies is a key part of her artistic identity. The backwards twerk, whether achieved through practical effects or AI, is undeniably attention-grabbing and perfectly aligned with her provocative and unapologetic persona.
The incident also highlights the growing accessibility of AI tools for artists. Previously, sophisticated visual effects required significant resources and expertise. Now, AI-powered software is making it possible for artists to create complex visuals with relative ease. This democratization of technology could lead to a surge in innovative and experimental music videos in the coming months and years.
While some fans expressed humorous concern about the potential implications of AI in art, Sexyy Red’s approach feels less like a cautionary tale and more like a playful exploration of what’s possible. It’s a reminder that technology, even potentially disruptive technology, can be used to create something fun, engaging, and visually striking.
The release of “If You Want It” and the subsequent discussion surrounding its AI-generated moment come at a time when Sexyy Red is also making headlines for other reasons. Recently, she offered to take Kodak Black on tour after he publicly expressed feelings of loneliness. T.I.’s son, King, claimed that Sexyy Red requested a $50,000 fee for a feature, demonstrating her increasing demand and market value within the music industry.
These developments, combined with the viral success of the “If You Want It” video, paint a picture of an artist who is rapidly ascending in the entertainment world. Sexyy Red is not only creating music that resonates with audiences but also actively engaging in the cultural conversation and pushing the boundaries of visual expression. The backwards twerk, powered by AI, may be just the beginning.