Shanghai Film & TV Market: Deals & Fan Events
Witness the rise of a global entertainment hub as Shanghai merges its film and TV markets! This strategic consolidation, which launched Saturday, fosters collaboration and innovation, blending professional networking with captivating public experiences. The Shanghai International Film & TV Market, hosted at the iconic Shanghai Exhibition Center, emphasizes a dual-track approach, and last year’s event drew over 40,000 visitors. Discover how technologies like AI and XR are revolutionizing content creation, driving international partnerships, and boosting significant deals. News Directory 3 keeps you informed on the latest developments. Discover what’s next for this innovative marketplace!
Shanghai Film & TV Market Merger Aims for Global Entertainment Hub
Updated June 21, 2025
Shanghai’s International Film & TV Market, a fusion of the Shanghai International Film Festival Market (SIFF Market) and Shanghai TV Festival market (STVF Market), launched Saturday at the Shanghai Exhibition Center. The five-day event seeks to blend industry networking with public cultural experiences, running through June 25.
The market is housed in the Shanghai Exhibition Center, a landmark building dating back to 1955. The venue spans 93,000 square meters and is one of central Shanghai’s largest building complexes.
Chen Guo, managing director of Shanghai international Film & TV Events Center, said the consolidation reflects the industry’s move toward blurring the lines between film and television. The integrated platform aims to gather film,series,technology,capital,and talent.
A key feature of the market is its dual-track approach. professional activities occur inside the exhibition center, while outdoor markets offer immersive experiences for the public. Chen said this approach turns industry achievements into cultural offerings, stimulating public enthusiasm and fostering innovation.
Last year’s markets saw over 200 exhibitors and 40,000 visits.A Korean delegation generated 107 business negotiations between Chinese and Korean companies,resulting in deals valued at approximately $56.3 million. The Korea Creative Content Agency (KOCCA) brought 13 Korean companies, including major broadcasters, to showcase content.
This year’s event features an International Zone designed for global interactions, with 50 overseas exhibitors. Organizers aim