Oral-B and Listerine Collaborate to Promote Perfect Plaque Care at E-Mart Stores

Oral-B, the oral care brand of P&G Korea, has partnered with Listerine to hold a ‘Perfect Plaque Care’ promotion at E-Mart stores nationwide until October 2. This special event aims to help consumers manage plaque, the main cause of oral diseases, more easily and effectively in their daily lives.

Oral-B, the world’s No. 1 dentist-recommended brand, and Listerine, the No. 1 oral hygiene product brand in Korea, have come together to provide an even more thorough oral care solution. During the approximately 3-week event period, customers who purchase an Oral-B toothbrush or a Listerine oral hygiene product at approximately 100 E-Mart stores nationwide will receive an additional product from either brand.

Special gift benefits are also provided, such as a Listerine Total Care Mild 100mL portable size when purchasing an Oral-B toothbrush, and an Oral-B Complete 7 toothbrush when purchasing a Listerine 750mL product. This promotion allows consumers to experience thorough oral care by removing plaque with an Oral-B toothbrush boasting excellent cleaning power and using Listerine’s mouthwash to prevent plaque accumulation after brushing.

Oral-B’s Cross Action toothbrush bristles help remove plaque from hard-to-reach areas, while Listerine suppresses 99.9% of harmful bacteria in the mouth that cause not only plaque but also gingivitis and bad breath, providing a healthy and refreshing finish. An official from P&G Korea Oral-B stated that this special event was planned to provide an opportunity for busy modern people to effectively and easily manage plaque anytime, anywhere.

The partnership between Oral-B and Listerine aims to help consumers prevent plaque accumulation, which is considered a major cause of oral diseases, and maintain healthy teeth and gums. By working together, Oral-B and Listerine hope to promote perfect plaque care and encourage consumers to prioritize their oral health.