Snapchat to Introduce Paid Memory Storage in 2026
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The Evolution of Snapchat Memories
Launched in 2016, Snapchat’s “Memories” feature quickly became a popular way for users to archive and revisit their favorite Snaps and Stories, mirroring similar functionality offered by Instagram archives. This internal storage service allowed users to build a personal collection of shared moments within the app.
Facing Storage Costs: A Shift to Paid Plans
However, the sheer volume of data stored within memories – exceeding 1 trillion memories according to Snapchat – has led to escalating infrastructure costs. To address this, Snapchat’s parent company will begin phasing in paid subscription options for increased storage capacity starting in 2026.
Snapchat acknowledges the transition from a free service to a paid model is challenging, but emphasizes the changes are necessary to continue investing in and improving the Memories experience for all users.
Snapchat+ Subscription Tiers
Snapchat will offer several subscription tiers to cater to different storage needs:
- Snapchat +: 100 GB of storage for $1.99 per month.
- Snapchat +: 250 GB of storage for $3.99 per month.
- Snapchat Platinum: 5 TB of storage for $15.99 per month.
What Happens to Existing Memories?
Users will have 12 months to access their existing Memories,even if thay exceed the initial 5 GB free storage limit.snapchat also assures users they can always download their Memories to personal devices for safekeeping.
