Spice Up Your Life: S&B Foods Unveils ‘CRAFT CURRY’ Brand Site, Your One-Stop Destination for Authentic Recipes and More

S&B Foods Launches CRAFT CURRY Brand Site, Showcasing Recommended Recipes and Expert Insights

S&B Foods has launched a brand site for its CRAFT CURRY product, a powder roux that combines the aroma of spices with easy cooking. The site features recommended recipes, expert interviews, and product information, highlighting the appeal and enjoyment of CRAFT CURRY.

The Product Introduction section provides an overview of the manufacturing process and the company’s commitment to using a variety of spices to create a fragrant taste. A video demonstrating the cooking process using a frying pan showcases the ease of cooking with powder roux.

Special Recipes Supervised by Spice Specialists

The site features original recipes created by four spice cooking experts: Shunsuke Inada, executive chef of Eric South; Monko Ichijo, a spice cooking researcher; Kazuki Ito, owner of SPiCE Cafe; and Kaoru Kurosawa of the Gospellers. These recipes will be released in September, along with interviews with the experts discussing the appeal of spice cooking.

Arranged Recipes and Side Dish Recipes

The site also features official arranged recipes, such as Biryani and Tandoori Chicken, as well as side dish recipes that complement CRAFT CURRY, including Stir-fried Glass Noodles with Garam Masala and Softly Softened Broccoli with Garlic Fragrance.