Stephanie Pugliese Returns to Duluth Holdings
Duluth Holdings Appoints Stephanie Pugliese as President and CEO
MOUNT HOREB, Wis. (AP) — Duluth Holdings Inc., a lifestyle brand known for its workwear, casual apparel, outdoor gear, and accessories for men and women, announced the appointment of Stephanie Pugliese as its new president and CEO, effective May 5, 2025. Pugliese will also join the company’s Board of Directors.
Pugliese Returns to Lead Duluth Holdings
The decision to bring back Pugliese underscores Duluth Holdings’ commitment to building on its successes and pursuing ambitious goals for enduring and profitable growth. During her previous tenure as president and CEO from 2015 to 2019, Pugliese guided the company through a period of important expansion, doubling net sales and substantially improving profitability.
According to Stephen L. Bratspies, chairman of Duluth Holdings, Pugliese’s return presents a crucial opportunity to further develop the brand, leveraging her deep understanding of the company’s ethos and customer-centric philosophy.
Extensive Retail Experience
Pugliese brings more than 30 years of retail experience to the role. She initially joined Duluth Trading in 2008 as vice president of product and merchandising. She quickly advanced through the ranks, holding positions such as senior vice president, chief marketing officer, president, and chief operating officer.
Following her time at Duluth Trading, pugliese served as president of north America for under Armour, Inc., and later as president of the Americas from 2020 to 2023. She currently serves on the Board of Directors for Fortune Brands Innovations, Inc., and American Eagle Outfitters.Additionally, she is a member of the Women in Retail Leadership Circle Advisory Council and Cooper’s Hawk Winery and Restaurants.
Strategic Vision for the Future
In her new role, Pugliese will focus on driving Duluth Holdings toward sustainable and profitable growth, capitalizing on recent investments in systems, supply chain, and distribution. Her expertise in retail and branding will be instrumental in further differentiating the brand’s products and enhancing the customer experience.
Pugliese’s statement
“I am incredibly excited to return to Duluth Trading at this pivotal moment,” Pugliese said. “Having spent a significant part of my career with the company in various roles, I understand the strength of this brand and am honored to once again lead such a talented team.”
Stephanie Pugliese Returns to Duluth Holdings: Your Top Questions Answered
This article dives into the recent appointment of Stephanie Pugliese as President and CEO of Duluth Holdings Inc. We’ll address key questions about her return, her experience, and what it means for the future of the company.
Who is Stephanie Pugliese?
Stephanie Pugliese is the newly appointed President and CEO of Duluth Holdings Inc., effective May 5, 2025. A press release from the company announced her appointment. She will also join the company’s Board of Directors.
Why is Stephanie Pugliese returning to Duluth Holdings?
Pugliese is returning to Duluth Holdings to lead the company in its next phase of growth. The company aims to build on its past successes and achieve aspiring goals for enduring and profitable growth.
What was Stephanie Pugliese’s previous role at Duluth Holdings?
pugliese previously served as President and CEO of duluth Holdings from 2015 to 2019. During this time, she led the company through a period of importent expansion, doubling net sales and greatly improving profitability.
what experience does Stephanie Pugliese bring to Duluth Holdings?
Pugliese has over 30 years of retail experience. Here’s a quick look at her career:
2008: Joined Duluth Trading as Vice President of Product and Merchandising.
Held positions including Senior Vice President, Chief Marketing Officer, President, and Chief Operating Officer.
Following Duluth trading: Served as President of North America for Under Armour,Inc., and later as President of the Americas (2020-2023).
Currently serves on the Boards of Directors for Fortune Brands Innovations, Inc., and American Eagle Outfitters.
Member of the women in Retail Leadership Circle Advisory Council and Cooper’s Hawk Winery and Restaurants.
How does her past experience benefit Duluth Holdings?
Her deep understanding of Duluth Holdings’ ethos, developed during her earlier tenure, allows her to pick up the reins and understand customer-centric philosophy. Her broader retail experience, particularly at Under armour, adds valuable insights from a different but relevant segment.
What is Stephanie Pugliese’s strategic vision for Duluth Holdings?
Pugliese’s focus will be on driving sustainable and profitable growth. She will leverage investments that were recently made in systems, supply chain, and distribution. Her expertise in retail and branding should help differentiate the brand’s products and enhance the customer experience.
What are some key achievements from her previous tenure?
During her previous time as President and CEO (2015-2019), pugliese oversaw a period of considerable growth, including:
Doubling of net sales.
* Significant improvement in profitability.
What does Pugliese say about her return?
Pugliese stated, “I am incredibly excited to return to Duluth Trading at this pivotal moment. Having spent a significant part of my career with the company in various roles, I understand the strength of this brand and am honored to once again lead such a talented team.”
Key Timeline of Stephanie Pugliese’s Career Highlights
Here is a summary of her key career milestones:
| Years | Role | Company |
|—|—|—|
| 2008 | Vice President of Product and merchandising | Duluth Trading |
| 2015-2019 | President & CEO | Duluth Trading |
| 2020-2023 | President of the Americas | under Armour, Inc.|
| 2025 (Effective) | President & CEO | Duluth Holdings Inc. |
| Current | Board Member | Fortune Brands Innovations, Inc. & American Eagle outfitters |