Tommy Hilfiger 2024 Fall/Winter Assortment: Stray Youngsters’ Daring Tackle American Preppy Fashion in New York

　　Amsterdam, Netherlands (August 2024) –PVH Group [纽交所代码:PVH] Its wholly-owned subsidiary TOMMY HILFIGER has formally launched the TOMMY HILFIGER 2024 Fall/Winter sequence. On this promoting marketing campaign shot in New York, TOMMY HILFIGER as soon as once more collaborated with Korean pop idol group Stray Youngsters to proceed writing a brand new degree of American preppy type.

With the New York skyline as a backdrop, the hit movie showcases Stray Youngsters’ fashionable tackle basic preppy type and likewise offers a stylish interpretation of the phrase “dream huge.” Within the brief movie, the eight members exude their power and confidence from a singular perspective that’s carefully linked to the spirit of the model. The blockbuster additionally pays homage to the idea of “there is no place like house” – New York, which represents the vitality and confidence that TOMMY HILFIGER has all the time championed.

Stray Youngsters stated: “Mr. Tommy Hilfiger has all the time been the epitome of American type. Every time we meet, the timeless preppy type all the time makes us really feel at house, which additionally makes us imagine that something is feasible. We additionally hope that followers can like us in New York, a style blockbuster movie directed by this style icon.

Mr. Tommy Hilfiger stated: “New York is a stage the place many sorts of popular culture meet. On this third photoshoot with Stray Youngsters, I took them to a spot that has all the time impressed me and shot it from above. Not solely is it an effective way to spotlight their distinctive type, however it additionally completely reveals the city vibrancy of New York from one other perspective.”

The TOMMY HILFIGER 2024 Fall & Winter sequence is impressed by basic American type. It attracts on the city spirit of its hometown New York and reconstructs it in a contemporary type. The gathering continues to include sporty particulars into the designs, reinventing classics with a recent twist. Key items embody TOMMY HILFIGER cable knit sweaters, low season city jackets, a sequence of winter puffer jackets, wool coats and bomber jackets embellished with preppy components, in addition to gentle sweaters from the “Jade” sequence, oxford shirts and tailor-made blazers. you’ll be able to create a layered look in fall and winter. You can even pair it with informal footwear and Chelsea boots for on a regular basis inspiration. Decoding American preppy type with a contemporary type is the city character of New York and undoubtedly the center of the TOMMY HILFIGER model.

The newly launched new album “ATE” by Korean pop idol group Stray Youngsters has turn out to be fashionable all around the world and has topped the “Billboard 200” chart for 5 consecutive years. Its style standing is famend internationally. As a member of the TOMMY HILFIGER household, Stray Youngsters participated within the filming of the promotional movies of the model’s 2023 autumn and winter sequence and 2024 spring and summer season sequence. The band members embody Bang Chan, Lee Know, Changbin, Hyunjin, HAN, Felix, Seungmin, and IN. On this 2024 model promotion video, all of them wore the model’s iconic garments. Underneath the lens of photographer Alisdair McLellan, they confirmed their type A free type with a way of sexual coldness and a number of variations.

The TOMMY HILFIGER Fall/Winter 2024 sequence will probably be bought on the model’s official web site tommy.com and in designated TOMMY HILFIGER shops worldwide. Followers are inspired to comply with @TommyHilfiger on social media and be part of the dialog utilizing the hashtag #TommyHilfiger.

　　ABOUT TOMMY HILFIGER

TOMMY HILFIGER is among the world’s most acknowledged premium life-style manufacturers, inspiring and galvanizing customers since 1985. TOMMY HILFIGER creates iconic types by fusing classics and improvements, and collaborates with cultural shapers from world wide to interpret the essence of basic American type with fashionable components. Tommy Hilfiger provides wonderful high quality and worth to customers world wide. It has two life-style sub-brands, TOMMY HILFIGER and TOMMY JEANS. Its product traces embody males’s clothes, ladies’s clothes, youngsters’s clothes, denim clothes, equipment and footwear, and many others. and is dedicated to sustainable growth and inclusion. Gender has an ongoing dedication.

In 2022, international retail gross sales of TOMMY HILFGIER merchandise will probably be roughly US$9.1 billion. Tommy Hilfiger has greater than 16,000 staff worldwide, an intensive gross sales community in 100 international locations and greater than 2,000 retail shops, together with its international on-line flagship retailer tommy com . PVH Group acquired Tommy Hilfiger in 2010 and has persistently pushed and supported the model in increasing its enterprise and international affect so as to obtain long-term and steady progress.

　　About PVH

PVH is among the world’s main style corporations, with deep connections to customers in additional than 40 international locations. Its iconic international manufacturers embody Calvin Klein and TOMMY HILFIGER. Highly effective model energy has outlined PVH’s 140-year historical past, and the dedication and tenacity of its crew drives the style business ahead. That is our energy, that is PVH’s energy.