Top 20 Commercial Talent Rankings: VR Digest & Media Mirai
top Celebrities in February 2025 TV Commercials Ranked
Table of Contents
Video Research, a company that compiles a comprehensive database of TV commercials aired across Japan, has released its “Commercial Exposure Talent Ranking” for February 2025.The ranking,based on the total number of seconds celebrities appeared in commercials on live-room television,offers insights into current trends in the advertising industry.
yamazaki Kento Leads Overall Rankings
Yamazaki Kento topped the overall category for February 2025. His appearances included commercials for “Toho Under Ninja,” “Suntory Live Bell,” and “ZTE Japan Nubia Flip2.”
Kamishiraishi Mone secured second place, featuring in commercials for “Lux Rakuraku Attendance,” “Suntory live Club/Iemon Tokucha TOKUCHA,” and “Japan Lottery Association LOTO Information.”
Ito Sari ranked third, appearing in commercials for “SPS Pharmaceutical Allegion 20,” “The Premium Malts/Sesame Barley Tea,” and “Pokemon Trailing Card Game Pocket.”
Yoshitaka Yuriko and Miyayo Ryuya rounded out the top five, in fourth and fifth place respectively.
Nao,who ranked ninth,appeared in commercials for “NTT Docomo Docomo U180%/iPhone16″ and ”Suntory Perfect Suntribeel.” Mamiya Shotaro secured 19th place with appearances in “Toho under Ninja” and “Kao Attack ZERO Products.”
Trending Category Highlights Emerging Faces
The “Trending” category focuses on celebrities who experienced the largest increase in commercial exposure compared to the previous month. Yamazaki Kento and Kamishiraishi Mone also topped this category,mirroring their success in the overall rankings.
nakajima Kento secured third place in the trending category, appearing in commercials for “Gaga: my Unfamiliar Girlfriend,” “Keisei Electric Railway,” and “ShinNihon Pharmaceutical Perfect One Lifting Gel.”
Singer ”milet” ranked fourth, also appearing in “Gaga: My Unfamiliar Girlfriend” and “sony Music entertainment CD Information” commercials.
Yoshitaka Yuriko secured fifth place, featuring in commercials for “Hisamitsu Pharmaceutical Allegra FX,” “JCOM J-COM NET,” and “Kao News.”
Kohinata Fumiyo, ranked 16th, appeared in commercials for Sumitomo Forestry. Okada Masaki, who ranked 19th, featured in commercials for Japan Post Bank, McDonald’s Japan, and Kinofilms Yukitekaheran.
video Research Offers Detailed Reports
Video Research provides a “TV Commercial Exposure Talent Report” that compiles information on talent exposure in TV commercials, including lists of talents appearing in commercials for specific companies. Those interested can inquire about the service.
Here’s a Q&A style blog post based on the provided content, crafted for SEO, engagement, and E-E-A-T:
Top Celebrities in February 2025 TV Commercials: Your Questions Answered
(Intro – Setting the Stage)
Q: What’s new in the world of Japanese TV commercials?
A: The Japanese advertising industry is always shifting, and a recent report from Video Research gives us a captivating glimpse into the most popular faces gracing our screens in February 2025. This data, based on the total seconds celebrities appeared in commercials on live-room television, helps highlight trending actors, impact of product promotions, and overall shifts in consumer attention. Let’s dive in!
(Focusing on the “Total” category Rankings)
Q: Who were the top celebrities in TV commercials in February 2025?
A: According to Video Research,the top talent in terms of total commercial exposure (measured by time on air) for February 2025 was Yamazaki Kento.
Q: who else made it into the top 5 of the “Total” category?
A: The rest of the top five includes:
Second Place: Kamishiraishi Mone
Third Place: Ito Sari
Fourth Place: Yoshitaka Yuriko
Fifth Place: Miyayo Ryuya
(Table of the Top 20 – “Total” Category)
Q: Can you provide a more detailed look at the rankings for the “Total” Category?
A: Certainly! Here’s a table summarizing the top 20 celebrities by their time on air in commercials during February 2025. This table highlights the diversity of talent and product representation on Japanese TV.
| Rank | Celebrity Name | Notable Commercial Appearances |
| :— | :——————- | :———————————————————————————————————————————————— |
| 1 | Yamazaki Kento | Toho Under Ninja, Suntory Live Bell, ZTE Japan Nubia Flip2 |
| 2 | Kamishiraishi Mone | Lux Rakuraku Attendance, Suntory live Club/Iemon Tokucha TOKUCHA, Japan Lottery Association LOTO Data |
| 3 | Ito Sari | SPS Pharmaceutical Allegion 20, The Premium Malts/Sesame Barley Tea, Pokemon Trailing Card Game Pocket |
| 4 | Yoshitaka Yuriko | No Specific Commercial Names Provided in the text |
| 5 | Miyayo Ryuya | No Specific Commercial Names Provided in the text |
| 6 | No Name Provided | No Specific Commercial Names Provided in the text |
| 7 | No Name Provided | No Specific Commercial names Provided in the text |
| 8 | No Name Provided | No Specific Commercial Names Provided in the text |
| 9 | Nao | NTT Docomo Docomo U180%/iPhone16, Suntory Perfect Suntribeel |
| 10 | No Name Provided | No Specific Commercial Names Provided in the text |
| 11 | No Name Provided | No Specific Commercial Names Provided in the text |
| 12 | No Name provided | No Specific Commercial Names Provided in the text |
| 13 | No Name Provided | No Specific Commercial Names Provided in the text |
| 14 | No Name Provided | No specific Commercial Names Provided in the text |
| 15 | No name Provided | no Specific Commercial Names Provided in the text |
|16 | No Name Provided | No Specific Commercial Names Provided in the text |
| 17 | No name Provided | No Specific Commercial Names Provided in the text |
| 18 | No Name Provided | No Specific Commercial Names Provided in the text |
| 19 | Mamiya Shotaro | Toho under Ninja, Kao attack ZERO Products |
| 20 | No Name Provided | No Specific Commercial Names Provided in the text |
(Focusing on the “Trending” Category – Emerging Faces)
Q: What does the “Trending” category highlight?
A: The “Trending” category focuses on celebrities who saw the largest increase in commercial exposure compared to the previous month. This often indicates fresh faces gaining popularity or existing stars involved in high-impact advertising campaigns.
Q: Who topped the “Trending” category rankings for February 2025?
A: Interestingly, the top two in the “Trending” category mirrored the overall rankings: yamazaki Kento and Kamishiraishi Mone took the top spots for the second month in a row.
Q: Who else made it in the Top 5 of the “Trending” Category?
A: Following Yamazaki Kento and Kamishiraishi Mone,the top five for the “Trending” category consisted of:
Third Place: Nakajima Kento
Fourth Place: milet
Fifth Place: Yoshitaka Yuriko.
(Expanding on the “Trending” Category with more detail)
Q: Can we get specifics on the commercials in the Trending Category?
A: Absolutely! Let’s examine some of the noteworthy campaigns.
Nakajima Kento was present in commercials for “Gaga: my Unfamiliar Girlfriend,” “keisei Electric Railway,” and “ShinNihon Pharmaceutical Perfect One Lifting Gel.”
Singer milet also appeared in “Gaga: My Unfamiliar Girlfriend” commercials, along with those of “sony Music entertainment CD Information”.
Yoshitaka Yuriko was featured in commercials for “Hisamitsu Pharmaceutical Allegra FX,” “JCOM J-COM NET,” and “Kao News.”
(Focusing on the Commercial Exposure Talent Rankings from 6th to 20th
Q: What other Celebrities were in the trending category list?
A:
Kohinata Fumiyo, ranked 16th,appeared in commercials Sumitomo Forestry.
okada Masaki, who ranked 19th,featured in commercials for Japan Post Bank,McDonald’s Japan,and Kinofilms Yukitekaheran.
(Additional Information)
Q: Where does this data come from, and what does it mean for the advertising industry?
A: The data comes from Video Research, a reputable company that tracks TV commercials in Japan. These rankings provide valuable insights for advertisers and marketers,showing how the popularity of celebrities is reflected in advertising and identifying potential trends in audience engagement.
(Summary & Conclusion)
Q: What are the key takeaways from the February 2025 commercial rankings?
A: Yamazaki Kento continues to dominate the TV commercial scene. The “Trending” category highlights the dynamic nature of advertising, as emerging faces, such as nakajima Kento and milet, appear along side with established talent. these shifting trends offer valuable context for those looking to better understand the Japanese entertainment and advertising world.
(Call to Action)
Q: Where can I find out more about these rankings?
A: If you’re interested in deeper dives into the data, you can inquire about the “TV Commercial Exposure Talent Report” offered by Video Research. This report provides detailed information on specific companies, commercials, and the talent involved.