Uncle Roger’s Nasi Goreng Restaurant Faces Backlash Over High Prices
Uncle Roger‘s Nasi Goreng Restaurant Faces Backlash Over Price
Kuala Lumpur, Malaysia – Internet sensation Uncle Roger, known for his hilarious critiques of nasi goreng recipes, has opened his own nasi goreng restaurant, Fuiyoh! It’s Uncle Roger, in Kuala Lumpur. However, the venture has sparked controversy, with many Malaysians criticizing the price of his signature dish.
The restaurant, located at Pavilion Level 7, opened its doors in September 2024 to much fanfare. But the excitement quickly turned to debate as customers balked at the RM 18 (approximately $4 USD) price tag for a plate of nasi goreng.
In a recent TikTok video, uncle Roger addressed the criticism, announcing a price reduction to RM 16 (approximately $3.50 USD).”Now it’s RM 16,” he declared, emphasizing that the new price applies to all Fuiyoh! outlets.
Despite the price drop, many Malaysians remain unconvinced.
“Where is the ‘cheap’ in RM 16 nasi goreng?” one commenter questioned.
Another chimed in, “We don’t have that much money, Uncle Roger.”
“RM 16 is still expensive for nasi goreng,” a third commenter lamented.
The controversy highlights the delicate balance restaurateurs face when translating online popularity into real-world success. While Uncle Roger’s online persona has garnered him a loyal following, translating that into customer loyalty at a brick-and-mortar establishment requires more than just a recognizable name.
imgzoomin”/>Uncle Roger’s nasi goreng, served in a practical takeaway container, features toppings like scallions, a fried egg, and cucumber. Photo: TikTok @fuiyohitsuncleroger
It remains to be seen whether Uncle Roger can win over Malaysian diners and silence the critics. Only time will tell if his nasi goreng can live up to the hype – and the price tag.
Uncle Roger’s Nasi goreng PriceCauses Stir
Kuala Lumpur, Malaysia - Following internet sensation Uncle Roger’s foray into the culinary world wiht his nasi goreng restaurant, Fuiyoh! It’s uncle Roger, controversy has erupted over the pricing of his signature dish.
The restaurant, located at Pavilion Level 7, opened in September 2024 amidst much anticipation. Though, the enthusiasm swiftly turned to debate when customers expressed concerns over the RM 18 (approximately $4 USD) price tag for a plate of nasi goreng.
Addressing the criticism in a recent TikTok video,Uncle Roger announced a price reduction to RM 16 (approximately $3.50 USD). “Now it’s RM 16,” he declared, emphasizing that the new price applies to all Fuiyoh! outlets.
Despite the price adjustment,many Malaysians remain unconvinced. Online comments reflect continued frustration, with some questioning the affordability of RM 16 nasi goreng and others expressing disappointment that the price hasn’t dropped further.
This controversy underscores the challenges restaurateurs encounter when leveraging online popularity into real-world success. While Uncle Roger’s online persona has earned him a dedicated fanbase, translating that into customer loyalty at a physical location requires more than just a recognizable name.
Whether Uncle Roger can appease Malaysian diners and silence the critics remains to be seen. The ultimate test will be whether his nasi goreng can live up to the hype – and justify the price.
