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Here’s a breakdown⁤ of ​the key details from ‍the ‌text, focusing on the team’s new signings and how they came ‍about:

Team News & Signings:

* ​ Rory Townend: ​Irish champion known for long-range⁤ breakaway ⁤attempts, signed⁣ to bring publicity.
* Dylan Groenewegen: Former Champs-Élysées sprint winner, signed to add to his six Tour stage wins. This is a ⁤ major signing⁣ for the team.
* ‌ Marcel Kittel: 14-time stage winner⁢ and former green jersey⁤ winner, ⁣has retired from⁣ racing but is now the ​team’s new‍ sprint coach.

How Dylan Groenewegen was Signed​ – A​ Unique ⁣Story:

* ‍ Initial Connection: The​ team (specifically someone named Josse) gained Groenewegen’s attention through a humorous video series (“Tour ⁢the Tietema”) where they celebrated him, even dressing up ‌ as him at the Tour de​ France.
* ​ Building a Relationship: Groenewegen invited josse to ‍collaborate on a video, ​and they exchanged messages.
* The Offer: Groenewegen ⁣expressed a desire ​to help the team win their first Tour de France ‍stage.
* ⁢ Commitment: After discussions (including some‍ financial ⁣concerns), Groenewegen officially‌ committed ‍to the team in February ⁣2025.

The article emphasizes that the team’s journey to attracting such high-profile riders is “unconventional” and built ⁢on ⁤a fun, engaging‍ relationship with​ the athletes.