Wedding Bells Ringing Louder: Average Gift Soars to 90,000 Won, a 23% Hike in Just 3 Years

Kakao Pay payment envelope analysis

Due to the effect of rising prices, marriage favors also rose to an average of 90,000 won. As a result of Kakao Pay’s analysis of gift payment envelope data on the 4th, the average cost of gift money in September this year was 90,000 won, an increase of about 23% compared to 2021 (73,000 won). It is increasing steadily every year, including 80,000 won in 2022 and 83,000 won last year.

The average gift money by age was 60,000 won for those in their 20s, 100,000 won for those in their 30s and 40s, and 120,000 won for those in their 50s and 60s.

According to a poll conducted by Kakao Pay on 74,652 people from the 1st to the 3rd of this month on the topic ‘How much is an appropriate wedding gift?’, 58% of respondents chose 100,000 won as a gift appropriate. All age groups favored 100,000 won. Among users who selected 50,000 winners, the majority were in their 40s, and among users who selected more than 100,000 winners, the majority were in their 30s.

Meanwhile, young people’s perception of marriage is gradually improving. As a result of the ‘Marriage, Childbirth, Childcare and Government Perception Survey on Low Birth Rate’ measures carried out by the Committee on Low Birth Rate and the Aging Society on 2,592 men and women aged 25 to 49 between August 31 and September 7 this year. , the intention to marry among unmarried respondents was 3. It was calculated to be 65.4%, an increase of 4.4 percentage points from last month.

Reporter Kim Soo-yeon syeon@donga.com