Women’s Health Messaging: Fighting Cancer & Saving Lives
- * Title: EXPRESS: Fit to Persuade: The Role of Source-appeal Congruence in Cancer screening Decisions * Authors: Vedha Ponnappan et al.
- * Provided by: University of Texas at Austin * University Website: http://www.utexas.edu/
- * Title: Better women's health messaging can fight cancer, save lives * Date of Publication: September 18, 2025 * Date of Retrieval: September 18, 2025 (This is...
Here’s a breakdown of the information provided in the text:
Research Article:
* Title: EXPRESS: Fit to Persuade: The Role of Source-appeal Congruence in Cancer screening Decisions
* Authors: Vedha Ponnappan et al.
* Journal: Journal of Marketing
* Publication Year: 2025
* DOI: 10.1177/00222429251355263
* Link: https://dx.doi.org/10.1177/00222429251355263
Source of Information:
* Provided by: University of Texas at Austin
* University Website: http://www.utexas.edu/
News Article Information (for citation):
* Title: Better women’s health messaging can fight cancer, save lives
* Date of Publication: September 18, 2025
* Date of Retrieval: September 18, 2025 (This is the date the information was accessed, likely for citation purposes).