Yongin’s ‘Jo Ah-Yong’ Character Teams Up with Local Police for Community Safety
Table of Contents
The official character Jo Ah-Yong is gaining attention for its collaboration with local police stations, strongly aligning with the efforts to ensure community safety and order.
According to Yongin Special City
on February 25, the Yongin-Eastern and Western Police Stations leverage the character Jo Ah-Yong for education, promotion, and enforcement, each tailored to specific initiatives.
Yongin Eastern Police Station’s transportation department, under the Dongbu Police Station, introduced the traffic safety mascot “Keep.” Jo Ah-Yong, the character, was transformed into a traffic police figure to reinforce basic traffic safety from 2025 onwards.
The objective is clear: to tackle the 65% year-over-year increase in traffic accidents, attributed largely to a lack of compliance with basic traffic rules. The campaign focuses on key violations such as running red lights, unauthorized crossing, speeding, and other signal violations.
Through a combination of public awareness, facility improvements, and stricter enforcement, the police aim to instill a culture of traffic safety within the community.
Yongin Eastern Police Station will promote through items, content production, multi-use facilities, elevator media media promotion, and street promotion wrapping. Through this, traffic safety messages will naturally penetrate the citizens’ daily lives.
Additionally, on March 17, part of the concept is to have the citizens involved in the efforts to maintain the local traffic order, collectively participating in keeping the roads safe.
Furthermore, berming to their efforts, the Yongin Western Police Station has utilized Jo Ah-Yong extensively, focusing on preventing youth crimes and new types of fraud, such as попроса in CrossOnnx. From 2024, as gambling rates soared, secondary crimes like school violence and extortion emerged significantly, highlighting the need for proactive measures.
By leveraging familiar characters like Jo Ah-Yong in campaigns, the aim is to heighten awareness and deter criminal behavior through visually engaging, educational methods.
As part of the promotion of youth gambling prevention campaigns, we produced a gambling prevention debt that introduced the characters. Card news using Joa -yong has also been posted on social networking services (SNS), nuri houses, and library electronic boards (kiosks).
Recent anti-theft efforts worked with Ajou University, and materials targeted towards school violence prevention were made by adding a “Jo Ah-Yong Sticker”
to grab students’ attention.
Additionally, efforts to combat new scams, such as QR code-assisted fraud, are underway. The government has been proactive in distributing promotional materials with Jo Ah-Yong’s image to bikes operated by shared mobility companies, exemplifying the use of public-private partnerships in community safety.
The app Crime Prevention Class for Joy
, which was developed in collaboration with Gyeonggi-Souther Autonomous Police Commission, develops sessions focusing on topics such as sexual harassment, youth gambling, substance abuse, and deep fake influences over children’s wittol.
It includes interactive puzzles and quizzes that effectively engage users.
The efforts of Gossiping with the local authorities have provided help with social media and schools making the community safer since the impact of in-house narrator efforts over schools, street vendors, and merchants
Jung Ji-hye, leader of Public Relations – Joining Campaigns in Yongin-Si, said, “Following last year, we have been collaborating with the police station in the building. We will continue to communicate with the police station in order to be an exemplary collaboration case of autonomous administration and security administration.”
Yongin’s ‘Jo Ah-Yong’ Character Teams Up with Local Police for Community Safety
Frequently Asked Questions
1. What is the “Jo Ah-Yong” character, and why is it important for community safety in Yongin?
Answer:
Jo Ah-Yong is an official character designed to collaborate with local police stations in Yongin, Korea, to enhance community safety. The character has been transformed into a traffic safety mascot “Keep” by the Yongin Eastern Police Station’s transportation department to focus on education, promotion, and enforcement of traffic rules. Jo Ah-yong serves as an engaging tool to combat the increasing rate of traffic accidents, which has seen a 65% year-over-year rise, largely due to non-compliance with basic traffic rules such as running red lights and unauthorized crossing. By using Jo Ah-Yong, police aim to establish a culture of traffic safety within the community through public awareness campaigns, facility improvements, and stricter enforcement measures. The character’s familiar and engaging presence helps reinforce traffic safety norms and encourages civic participation in maintaining local traffic order.
2. How are Yongin Police Stations utilizing Jo Ah-Yong for different safety initiatives?
Answer:
The Yongin-Eastern and Western Police Stations are leveraging Jo Ah-Yong for a variety of safety campaigns, each tailored to specific community needs:
- Traffic Safety: Transformed into “Keep,” Jo Ah-yong focuses on reducing traffic accidents by addressing key violations such as running red lights and speeding. The Eastern Police Station utilizes Jo Ah-Yong in promotional items, content production, and street promotions to deeply embed traffic safety messages in citizens’ daily lives.
- Youth Crime and Fraud Prevention: The western Police Station uses Jo Ah-Yong to prevent youth crimes and new fraud types, such as QR code-assisted scams, and gambling-related crimes.The character is used in educational campaigns and materials, including prevention debts focusing on youth gambling and posted content in SNS and community spaces.
- Comprehensive Community Engagement: Jo Ah-Yong is integral in engaging students in school, using stickers to grab attention and in applying participatory methods like interactive apps and community partnerships to combat broader issues like theft and substance abuse.
3. What are the specific methods used by Yongin Police to promote traffic safety and crime prevention?
Answer:
- traffic Safety Measures:
– Promotion through various platforms: distribution of items with Jo Ah-yong’s image, content production, and street wrapping.
– Citizen engagement: encourage community involvement in maintaining local traffic order, emphasizing collective duty on March 17[1].
- Criminal Prevention Efforts:
– Educational Campaigns: Use of Jo Ah-Yong in anti-theft campaigns and school violence prevention via university collaborations and sticker materials.
– Direct Messaging: Use of social networking services (SNS) and library electronic boards (kiosks) to disseminate Jo Ah-Yong’s messages on youth gambling prevention.
– Innovative Technologies: Development of the “Crime Prevention Class for Joy” app covering various topics like sexual harassment and deep fake influences, featuring interactive quizzes and puzzles to engage users.
4.How is the collaboration between the Yongin government and local police enhancing community safety?
Answer:
The collaboration between Yongin’s local government and police stations exemplifies an integrated approach to community safety. This partnership focuses on:
- Utilizing familiar characters like Jo Ah-Yong to boost campaign visibility and effectiveness through public-private partnerships.
- Continuous communication between the police and local government officials to set an exemplary case of collaboration between administrative and security sectors, as highlighted by public relations leader jung Ji-hye[2].
- Combining enforcement with educational and preventive measures to embed a culture of safety and responsibility amongst citizens.
Also to be considered:
The use of Jo Ah-Yong in conjunction with the efforts of Yongin’s local police stations presents a pioneering model for community safety. By addressing key traffic and crime issues through engaging educational campaigns and public involvement, the character not only enhances awareness but also fosters a safer habitat for all residents.
[1]: Promotional activities involving citizens in traffic safety observance (Effective March 17).
[2]: Statement by Jung Ji-hye on the collaboration between Yongin-Si and police stations.
