A New Look at Hip-Hop’s Golden Age Through a Woman’s Eyes
The 1990s and early 2000s-a period of Y2K nostalgia-are often remembered as hip-hop’s cultural peak and a pivotal moment for Black culture in mainstream media. The influence of the genre extended across fashion, television, and publishing, demonstrating its unprecedented financial and cultural impact. But a crucial viewpoint has frequently enough been missing from the narrative: the experiences of the Black women navigating power and influence behind the scenes.
Amy DuBois Barnett offers that perspective in her new novel, If I Ruled the World. Barnett, a veteran magazine editor who has led teams at EBONY, Teen People, Honey, and Harper’s Bazaar, draws on her own experiences from the late 90s to create a fictional world exploring the costs of ambition, the dynamics of media power, and the personal sacrifices Black women made to achieve success.
“The themes explored in the book feel more urgent than ever,” Barnett told EBONY. ”It looks back at one of the most important cultural eras in our history, pulling back the curtain on the time when hip-hop was at its zenith of influence.Hip-hop and music shaped culture, and the money surrounding it was felt throughout New York City, this country, and the world.”
With the novel’s release and a development deal for a Hulu adaptation already secured with Lee Daniels, Barnett is reflecting on the enduring popularity of Black culture and why this story is resonating now.

EBONY: Congratulations on the book’s release and the Hulu pickup. When you got the news, how did you react, and what excites you most about seeing it adapted for the screen?
It was a mixture of excitement and pride, and it
