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BEAMS Launches 2024 Spring and Summer ‘FUTURE ARCHIVE’ Collection with ‘DIRTY HARD BLING’ Theme

The “FUTURE ARCHIVE” branch launched by BEAMS in 2022 is committed to paying attention to the younger generation, and through various collaborations, it creates “future archives” that will not fade in the 10 to 20 years next; now the brand has released the 2024 spring and summer Series.

This season’s theme is “DIRTY HARD BLING”, which is inspired by the mixed culture of the 2000s. It launches denim jackets, hoodies, sports windbreakers, plaid shirts, jeans, skirts, cotton pants and nylon trousers and other clothing. The highlight of the series is the rainbow hoodie, which is presented with stripes in blue, red, yellow, white and other colors and has a luxurious design. Low-waisted jeans are also a style that deserves attention. These pants are made in gray and black, washed and distressed, and have a unique design and cut that reaches the calf.

The new BEAMS FUTURE ARCHIVE 2024 spring and summer series will be on sale at BEAMS HARAJUKU ANNEX in Harajuku from January 19. Interested readers may wish to pay more attention.

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