Canada Goose fines 450,000 officials for false propaganda: Involving Sino-Canadian tensions-20210910-China-Ming Pao Daily

CCTV Finance reported that the National Enterprise Credit Information Publicity System recently announced information on administrative penalties against Canada Goose. The penalty was “using advertisements to make false publicity about goods or services, deceiving and misleading consumers.” In addition to the fine, the authorities ordered the company to make public corrections and stop publishing relevant advertisements. The penalty decision letter shows that in September 2018, Xiji Trading opened an official flagship store on Tmall for Canada Goose. On January 19 this year, the Shanghai Huangpu District Market Supervision Administration “received the report” and filed a case for investigation. It was found that the flagship store stated in the content that the down blend materials used in its products “all contain Hutterite down, which is excellent And the warmest Canadian down.”

Authorities advertised with unique duck and goose down: nothing to keep warm

Hutterite down refers to duck and goose down collected from the breeding area of ​​the Hutterite community in northern Canada. However, the report pointed out that “there is no factual basis for showing the warmth retention of down by the place of origin.” It also quoted relevant experts from the China Down and Down Association and the Shanghai Garment Industry Association. The warmth retention performance of down is directly related to the bulkiness and down content of down. These two indexes are affected by the growth cycle of geese and ducks. The longer the growth cycle, the higher the maturity of the down, and the stronger the warmth retention. .

The penalty decision letter also pointed out that most Canadian geese products use duck down with low fluffiness, which accounts for 69% of all products. Therefore, the down used in its products “all contain Hutterite down”. , “Excellent and warmest”, which is inconsistent with the facts and violates the relevant regulations of China’s “Advertising Law.”

Refund rules accused of harming consumers’ rights

In addition, the aforementioned flagship store stated in the “Refund Instructions”, “Involving products that have been damaged or have been used, if refunds are due to quality problems, they need to be authenticated by the authoritative quality inspection department or the Canadian goose quality department if necessary. The right of final judgment is reserved.” The penalty decision stated that the content of the clause arbitrarily expanded its power to determine the product and excluded the rights enjoyed by consumers due to product quality defects in accordance with the law.

At present, Canada Goose has not publicly responded to the incident. Bloomberg reported that China-Canada tensions continue to rise due to the incident involving Huawei’s chief financial officer Meng Wanzhou. Since Meng Wanzhou’s arrest in December 2018, former Canadian diplomat Michael Kovrig and businessman Michael Spavor have been arrested. ) Detained in China, Spaffer was sentenced to 11 years in prison last month. The Canadian goose is now being watched by China amidst the tension.

The report also pointed out that the political wrestling between China and Western countries in various aspects, from trade, the new crown epidemic to human rights, is fueling the nationalist sentiments of mainland consumers. Reuters also mentioned that more and more foreign brands are being questioned and scrutinized by Chinese consumers. Last month, the Swedish brand H&M Shanghai branch was also fined 260,000 yuan for deceiving and misleading consumers; and H&M had previously been boycotted by Chinese consumers for making a statement concerning forced labor in Xinjiang.

■ Ming Pao Reporting Hotline:inews@mingpao.com/ 9181 4676