Canon (CANON), the world’s leading brand in imaging technology. Announcement to celebrate the 20th anniversary of the success of the portable photo printer “SELPHY”, a line of printing products that require speed, sharp images, bright colors, high quality, compact size and convenient to carry for use in outdoor application with supported smart devices. as well as revealing the origins and continuous development of the printer design Ensuring that the current design was developed to be small, beautiful, modern and more responsive to the needs of the people of this era. It also helps create fun. Performing lifestyle activities and has made photo printing innovations more easily accessible to people around the world over the past two decades.
The Canon SELPHY series was developed in 2004 to meet the growing demand for photo printing created by the rapid proliferation of digital cameras in the early 2000s. As of April 2024, Canon has today launched 31 SELPHY product models and sales totaling beyond. 17 million units worldwide.
The name “SELPHY” is a combination of the words “Self” and “Photography”. Reflects Canon’s expectation that everyone can easily print photos from their digital cameras. To give people a new experience and greater enjoyment with photography, SELPHY printers offer high-quality photo printing and excellent durability. It uses dye sublimation printing process technology, which is printed by sublimating ink from color film onto paper with heat. It is also easy to use, small, lightweight, convenient to carry. With these features, SELPHY has gained popularity among various user groups. It’s not just to share memorable moments. But it can also be used to produce work. Or use it on special occasions flexibly. Whether it’s capturing images of the wedding atmosphere to taking ID photos that require speed to keep up with usage
Canon was also an early pioneer in the photo printing market with the introduction of the dye sublimation printer. (Dye-sublimation printer) model CP-10 in April 2004 and later that year. During the same period, the SELPHY CP500 and SELPHY CP400 products were released (October). Canon launched the SELPHY brand to make it clear that consumers are familiar with the product concept right from the brand name.
Canon continuously develops SELPHY products. In line with changes in technological progress and the behavior of new generations of users. This is evident from the SELPHY CP710 model launched in September 2005. It features a color LCD screen and can print photos directly from a memory card. Subsequently, in September 2012, SELPHY CP900 was launched, which was able to successfully connect to a wireless LAN via Wi-Fi® and wirelessly connect to smartphones and tablets. In particular, the trend of outdoor photography is becoming popular among the younger generation. whether in lifestyle activities Events, concerts or tours in big cities Consumers are therefore starting to demand small, portable and easier to use printers than ever before. So, in April 2020, Canon introduced the SELPHY SQUARE QX10, a notebook-sized, lightweight printer with a built-in battery. . Ready to continuously develop new printer features and designs. Until the launch of SELPHY CP1500, the latest model in the CP series, in September 2022, it will be equipped with an automatic color correction function. So that users can get sharp and colorful photos.
Canon has also developed the SELPHY Photo Layout application specifically for SELPHY printers, which offers new features such as automatic collage creation by combining multiple photos into a single image. Decorated with many beautiful filters and stamps. There are also various paper layouts and sticker frames to choose from. Additionally, the SELPHY app is great for smartphone compatibility, such as printing square images, which are popular aspect ratios on social media, etc.
Canon never stops developing new products and printing solutions so that consumers can enjoy the culture of photography and create works as they imagine in a way that is simple, fun and compatible with everyone’s activities. Canon aims to expand the SELPHY product line to meet the needs of changing times. As well as creating maximum satisfaction for users in the future.
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