Carling 30th Anniversary Fan Campaign
News Context
At a glance
- Beer brand Carling has launched a new marketing campaign commemorating over 30 years of sponsorship within the world of football.
- The campaign encompasses a television advertisement, social media engagement, and on-pack promotions offering fans opportunities to win tickets to matches in the Premier League, emirates FA Cup, and...
- Lee Willett, Brand Director at Molson Coors Beverage Company, stated, "For more than 30 years Carling has been a brand that is synonymous with football and has been...
Carling Celebrates 30+ Years of Football Sponsorship with New Fan-Focused Campaign
Published October 2, 2025
Beer brand Carling has launched a new marketing campaign commemorating over 30 years of sponsorship within the world of football. the initiative,titled ‘We’re not just here for the football,we’re here for the fans’,aims to recognize the dedication and traditions of football supporters across the United Kingdom.
The campaign encompasses a television advertisement, social media engagement, and on-pack promotions offering fans opportunities to win tickets to matches in the Premier League, emirates FA Cup, and Carabao Cup.
