Full Court Press for a Cause: 2024 Yao Foundation Charity Game Scores Big for a Brighter Future
2024 Yao Foundation Charity Game Concludes Successfully in Hong Kong
International Sports Event Shines for a Great Cause
HONG KONG, Sept. 5, 2024 /PRNewswire=연합뉴스/ — The 2024 Yao Foundation Charity Game, hosted by the Yao Foundation and the China Youth Development Foundation, co-hosted by Colorfull Sport Cultural Ltd., and supported by Sports Programming Center of China Media Group and Starz Sports Youth Culture Co., Ltd, has concluded successfully on August 20, 2024, at AsiaWorld-Expo, Hong Kong, China.
NBA Stars Shine in Charity Game
The charity game featured an exciting lineup of NBA stars, including James Harden, the 2018 NBA MVP and 10-time NBA All-Star Game Player, Paul George, a 9-time NBA All-Star Game player, Jimmy Butler, a 6-time NBA All-Star Game player, and Kyle Kuzma, the Rising Star Challenge MVP and NBA Championship ring holder. They teamed up to compete with CBA star players, including Ailun Guo, demonstrating numerous outstanding skills to the participants.
“Fantastic 3rd Quarter” Tradition Continues
The traditional “Fantastic 3rd Quarter” was joined by international and Chinese star players, as well as young players from the Yao Foundation Hope Primary School Basketball Season and Hong Kong & Macau. This segment highlighted the love and passion for basketball at the core of the event. As the game progressed into the fourth quarter, the International Basketball All-Star Team ultimately prevailed 128-104 to end the game.
Basketball Carnival and Community Engagement
In addition to the charity game, the day included a lively basketball carnival in the morning, where Paul George and Kyle Kuzma engaged in basketball friendlies with representatives from the Liaison Office of the Central People’s Government in the Hong Kong S.A.R., Hong Kong Customs and Excise Department & Police Report local Police Youth. Jimmy Butler also appeared and showcased the thrilling three-point shootout with local children in an engaging session.
Campus Visit and Charity Gala Dinner
The campus visit and charity gala dinner were also a huge success, with tremendous support from individual and corporate supporters, players, and distinguished guests.
A Major International Sports Event in Hong Kong
Recognized as an “M” mark sports event, the 2024 Yao Foundation Charity Game was supported by the Liaison Office of the Central People’s Government in the Hong Kong S.A.R., the Hong Kong Tourism Board, the Basketball Association of Hong Kong, China, and Macau-China Basketball Association. The day-long activities attracted over 8,000 fans to participate in, with all tickets sold out within three minutes.
Colorfull Sport Cultural Ltd’s Commitment to Sports Development
Colorfull Sport Cultural Ltd, the co-host of this event, has been instrumental in carrying out the Yao Foundation Charity Game in Macau and Hong Kong in 2023 and 2024. Looking ahead, Colorfull remains committed to investing and fostering high-quality cross-border sport IP and promoting the cross-sectoral development of “tourism + sports” in the Greater Bay Area.
Image Gallery
<a href="https://img0.yna.co.kr/etc/inner/PR/2024/09/05/RPR2024090500330035301iP2.jpg”>Image 1: The attendees posed for a group photo.
<a href="https://img9.yna.co.kr/etc/inner/PR/2024/09/05/RPR2024090500330035302iP2.jpg”>Image 2: The traditional “Fantastic 3rd Quarter” of Yao Foundation Charity Game
<a href="https://img8.yna.co.kr/etc/inner/PR/2024/09/05/RPR2024090500330035303i_P2.jpg”>Image 3: Slam dunk from Paul George
About Colorfull Sport Cultural Ltd
Colorfull Sport Cultural Ltd is a leading sports event organizer and promoter in the Greater Bay Area. With a strong commitment to sports development and community engagement, Colorfull Sport Cultural Ltd aims to bring world-class sports events to the region and promote the growth of sports tourism.