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Gap Stores Attract Higher-Income Shoppers, Old Navy Sees Shift

Gap Stores Attract Higher-Income Shoppers, Old Navy Sees Shift

November 21, 2025 Victoria Sterling -Business Editor Business

Here’s ⁤a‌ summary of the key facts from the text:

* Gap Inc.’s stock rose after the market​ closed on Thursday.
* Improved Outlook: The company provided a more positive forecast for‌ the full year.
* Customer Shift:

⁣ ⁣ ⁣* Wealthier customers are⁤ shopping ⁢more at Gap stores.
*​ Lower-income ‍shoppers are increasingly frequenting Old Navy locations.
* Brands Owned: ​Gap Inc. owns Old Navy, Gap, Banana Republic, and Athleta.
* Company Goal: Gap is working to improve it’s [business/strategy – the link is broken in the text].

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