Get Ready for a Blast: Shenzhen Hosts the Inaugural Greater Bay Area Animation and Video Game Festival 2024, Featuring the World’s Hottest Toys and a United Front from Hong Kong
2024 First Greater Bay Area Animation and Video Game Festival to be Held in Shenzhen
The 2024 First Greater Bay Area Animation and Video Game Festival will take place in Halls 3 and 4 of the Shenzhen Futian Convention and Exhibition Center from September 15 to 17. This marks the first time the Hong Kong Animation and Video Game Festival will be held in Shenzhen in 25 years.
The festival is co-organized by the Greater Bay Area (Shenzhen) Branch of the National Animation and Game Creativity Research and Development Center and the Hong Kong Animation and Game Festival Organizing Committee. Its goal is to create an international top-level animation and game digital creative brand event, driving the integrated development of the Greater Bay Area’s animation creativity, digital technology, and cultural tourism industries.
The Hong Kong Anime & Video Games Festival, first held in 1999, is the second largest anime festival in Asia after the Tokyo International Anime Show. It has become a benchmark anime event with a wide influence covering people of all ages.
Liang Zhongben, executive president of the Hong Kong Animation Festival Organizing Committee, introduced that a new concept will be used to operate a ”comic exhibition that Shenzhen has never had before”, focusing on ”selective, international, and entertaining”. Hong Kong companies have joined together to exhibit high-end toys from around the world for comic fans.
Zhuang Deren, vice president of the Hong Kong Brand Toys Association, stated that several well-known Hong Kong toy companies will participate in the exhibition, aiming to showcase Hong Kong’s creative industry, further expand the mainland market, and enhance the overall competitiveness of Hong Kong’s brand toy industry.
The festival will feature exhibitors and performance guests from France, Argentina, Japan, South Korea, Thailand, Malaysia, Indonesia, Singapore, and other countries. It will also include special activities such as the “Classic Anime Music Festival”, ”Asia-Pacific Cosplay Carnival”, card competitions, e-sports exhibitions, and Mid-Autumn Festival Garden Parties.
The Greater Bay Area (Shenzhen) Branch of the National Animation Creative Research and Development Center was unveiled at the press conference, and a strategic cooperation agreement was signed with the Guangdong-Hong Kong-Macao Greater Bay Area Animation Culture Association. The two sides will further strengthen the optimization of industrial resources allocation and multi-level development in Shenzhen and Hong Kong.
Event Details
- Event Name: 2024 First Greater Bay Area Animation and Video Game Festival
- Location: Halls 3 and 4, Shenzhen Futian Convention and Exhibition Center
- Dates: September 15-17
Organizers
- Greater Bay Area (Shenzhen) Branch of the National Animation and Game Creativity Research and Development Center
- Hong Kong Animation and Game Festival Organizing Committee
