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HomePro Announces 5-Year Strategic Plan and Sustainability Initiative

Stock news 26 January ’24 16:08 hours 2024-01-26

Mr revealed Veeraphan Ansumalee, Managing Director of Home Product Center Public Company Limited (HMPRO), that the company has adapted to lead the trend and consolidate Thailand’s number one Home Solution and Living Experience by announcing the direction and 5-year strategic plan to expand the business to 100 billion baht Aim for continuous market share growth Drive the business model with a plan Sustainability Balanced sustainable growth towards the goal of Net Zero by 2050, joining partners to embrace the world’s future trend of focusing on clean, complete energy.

Ready to launch for the first time! “First Closed Loop Circular Appliances” in HOMEPRO’S NEXT CHAPTER event is moving towards success under the concept of “MAKING EVERY LIFE CHANGE BETTER” creating a better living condition. In every change in life

Mr Weeraphan said it was a big change in HomePro’s business role. on new challenges HomePro is ready to build confidence among customers, partners and allies. Reinforce the number one leading brand in home affairs. With a 5-year strategy to become a 100 billion baht business Under an efficient and sustainable operational plan, be it

– Expanded branches to cover all areas throughout the country, more than 170 branches

– Comprehensive online sales channels and seamless connectivity to support B2C customers and expand the customer base to B2B, along with the development of 3 apps for seamless shopping (HomePro Online, Home Service, Home Card)

– Development of transport and logistics systems An area expanded to more than 100,000 square meters to support all needs throughout the country.

– Increase the efficiency of the largest distribution center in Asia Receive and export more than 400,000 items per day, automatic warehouse system – efficient and accurate inventory management, reduce errors, warehouse rental service, return shipping service with low cost as well as providing quality products and services quickly to customers

– Improve the experience of buying special products and services for customers under the concept of Eco-System Oes.

HomePro launches the “First Closed Loop Circular Appliance”, the first retailer to implement the Waste Electrical and Electronic Equipment (WEEE) recycling project, developing it into a complete circular electrical appliance product process. From storing items that have already been used From customers’ homes (HomePro Consumers) to enter the recycling process supported by GRS standards to obtain quality PCR (Post Consumer Recycled) plastic pellets to be remanufactured electrical appliances together with partners including Haier, Toshiba, Venz and SCG for the aim of Reducing the amount of waste in the world

In addition, join with partners in all sectors. Accept future world trends Focus on complete clean energy, with the transport side changing to electric vehicles (EV Trucks) which will accelerate to around 50% by 2030. Solar cells have already been installed in more than 80 branches , accounting for a production capacity of more than 60 MWh of electricity and there are plans to continue expanding further. Support and encourage employees to use clean energy vehicles (EV cars).

“I believe that this time It will be a new step towards the sustainable success of the HomePro business. Building confidence in all sectors that we will grow sustainably together,” said Mr. Weeraphan.

By InfoQuest News Agency (26 Jan. ’24)

Tags: HMPRO , Weeraphan Ansumalee , Home Products Center

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