Trade Ambassador to Hanoi Unveils Vietnam’s Tourism Strategy Up to 2030 Investment in Vietnam, highlighting the opportunity for Thai investors to expand exports of products related to the hotel and resort business, revealing that there will be more than 100 million of foreign tourists visiting Vietnam in 2022.
Trade Ambassador to Hanoi Unveils Vietnam’s Tourism Strategy Up to 2030 Investment in Vietnam, highlighting the opportunity for Thai investors to expand exports of products related to the hotel and resort business, revealing that there will be more than 100 million of foreign tourists visiting Vietnam in 2022.
tourism sector It is another important economic engine in many countries. During the COVID-19 pandemic global tourism has been disrupted. from the country lock section Many airlines suspended flights, resulting in thatService sector including hotels, resorts, related real estate affected as a chain But after the COVID-19 subsided, the country opened up. open tourism causing the tourism sector to bounce back, although it is still not very normal
countryVietnam is another country that tourists from all over the world come to travel because of its many attractions. is leftopening up the tourism sector The services sector continues to grow. Website report https://vietnamnews.vn/ / March 6, 2023 reported that experts from the real estate company Savills Vietnam noted that the recovery of tourism Especially foreign tourists are considered The impetus for the hotel market to grow even more with improvements In terms of the occupancy rate, the General Statistics Office said there were a total of 101.3 million tourists in 2022, including 3.7 million foreigners, an increase of 2.2 percent compared to the same period last year. The majority of foreign tourists accounted for 3 percent of Vietnamese tourists, up from 0.4 percent in 2021, but has not increased to 17 percent as before the outbreak of COVID-19. Korean tourists account for 26% of all foreign tourists. Followed by the US at 9%, India is an emerging market at 3%.
Hanoi had the highest number of tourist arrivals at 18.7 million, surpassing the target of 10 million. The number of domestic tourists reached 17.2 million, an increase of 330%, and 1.5 million foreign tourists, an increase of 650% compared to the same period last year. Resumption of flights between Vietnam and China again at the end of April or May. 2023 is expected to be very beneficial for the hotel sector. The hotel industry will see high demand from business travelers and foreign investors in 2023. The Vietnamese market will become more stable after the COVID-19 epidemic. and enter a period of economic growth with various investment activities. Foreign investors tend to stay in large cities such as Hanoi and neighboring provinces such as Bac Ninh and Hai Phong.
In the fourth quarter of 2022, the occupancy rate of 3-star hotels in Hanoi reached 49%. an increase of 22% over the previous year, the rate of a 5-star hotel increased by 60%, the average room rate was VND 2.5 million, an increase of 15% compared to the previous quarter. and an increase of 41% compared to the same period last year For the full year 2022, the occupancy rate increased by 39% and the average room rate was VND 2.2 million, an increase of 23% compared to the same period last year.
In 2023, there will be 8 new hotel projects in Hanoi, which can provide a total of about 1,300 rooms. It is expected that in 2024 and in the future there will be 60 new projects and 10,300 rooms from international operators including Four Seasons, Lotte, Dusit, Wink, Accor, The Shilla, Hyatt, Marriott and Hilton Opera 5 star Hilton Hanoi will be closed over time for renewal and reopening.
Waldorf Astoria brand It can be seen from the recovery of the number of tourists who come in continuously, that is expected Revenue from the Vietnamese hotel industry to grow at 7% per yearAnd average per capita spending is expected to reach $158 by 2027, an annual increase of 0.3%, and hotel industry revenue in Southeast Asia is expected to recover in 2023. when Chinese tourists return
Ms Do Thu Hang, Senior Director of Research and Consulting at Savills Hanoi, said that investors need to prepare to welcome more tourists during the peak season More options for accommodation Therefore, it is important that an appropriate operational strategy must be drawn up. create and update projects from time to time which is one of the strategies that investors should Apply to take advantage of such opportunities effectively.
Ms. Thaniya Fucharoen, Director of the International Trade Promotion Office in HanoiYor said that with the tourism development strategy As a result, the number of tourists coming to Vietnam has increased recently. However, the governmentVietnam has published a comprehensive development strategy and plan for tourism until 2030. with important information about Giving importance to investment in residences, hotels and holiday resorts at 4-5 star level and upgrading to international standards. to increase the proportion of accommodation establishments that meet international standards Especially in famous maritime destinations. of the special economic development policy As a result, the tourism business The residential hotel business as well as related businesses grew accordingly. the Vietnamese government is open to foreign investment in a large number of such sectors. So it is a good opportunity for Thai investors in the areas related to travel and hotel
After the COVID-19 epidemic investors started paying attention to the design. customer experience and service quality. Rather than focusing on developing the size of the project as before. This is a good sign because there is a need for the Vietnamese market. A more diverse range of products such as wellness resorts, resorts with entertainment facilities such as beach clubs, extreme sports activities, etc. targeting younger customers), resorts, senior living, co-living and quality apartments. which will be information for Thai investors and Entrepreneurs to expand exports of products related to hotel and resort businesses in Vietnam
