IPad Price Drop: Walmart Offers Apple iPad at Lowest Price
How ZDNET Rates Deals in 2025: Your Guide to Smarter Tech shopping
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At ZDNET, our mission is to equip you with the most accurate advice to help you shop smarter. With 33 years of experience, a dedicated team of 30 hands-on product reviewers, and 10,000 square feet of lab space, we’re committed to bringing you the very best in tech. In 2025, we’ve refined our approach to deals, developing a measurable system designed to share savings transparently with readers like you.
Our Refined Deal Rating System: expertise You Can Trust
Our editor’s deal rating badges are now affixed to most of our deal content, making it easier than ever to interpret our expertise and help you make the best possible purchase decisions. This system is built on a foundation of measurable savings and expert evaluation.
The Core of Our Deal Classification: Percentage-Off Savings
At the heart of our approach is a percentage-off-based system. This allows us to clearly classify the savings offered on top tech products. We believe in openness, and this metric provides a straightforward way to understand the value you’re getting.
beyond the Discount: A Sliding Scale of Expertise and Value
But we don’t stop at just the discount percentage. We also employ a sliding-scale system that takes into account several crucial factors. this includes the depth of our team members’ expertise, the frequency of a particular deal, and the recognition of the brand or product itself.
This comprehensive approach ensures that the deals we highlight are not just discounted, but are genuinely valuable and well-vetted.The result? Hand-crafted deals chosen specifically for ZDNET readers like you, fully backed by our experts.
Learn more about our rigorous deal rating process: How we rate deals at ZDNET in 2025