iPhone Prices Today: February 23, 2026 – iPhone 14 Deals & More

iPhone pricing continues to fluctuate as Apple’s latest models hit the market and older generations see adjustments. As of February 23, 2026, prices for the iPhone 14 have seen another decrease, according to data from iBox, a major retailer. This follows a price reduction in January 2026, where the 128GB iPhone 14 was offered at Rp 9,749,000, down from its original price of Rp 12,499,000.

The downward trend continues this month, with the 128GB iPhone 14 now available for Rp 8,499,000. This price adjustment reflects the ongoing dynamics of the smartphone market, where newer models often drive down the cost of previous generations.

Current iPhone Pricing Landscape

Here’s a detailed look at iPhone pricing as of February 23, 2026, based on iBox’s current offerings:

iPhone 17 Series and iPhone Air

• iPhone 17: Rp 17,249,000 (256 GB); Rp 21,999,000 (512 GB)
• iPhone 17 Pro: Rp 23,749,000 (256 GB); Rp 28,249,000 (512 GB); Rp 32,999,000 (1TB)
• iPhone 17 Pro Max: Rp 25,749,000 (256GB); Rp 30,249,000 (512GB)
• iPhone Air: Rp 17,999,000 (256 GB); Rp 22,749,000 (512 GB); Rp 26,999,000 (1TB).

iPhone 16 Series

• iPhone 16: Rp 13,999,000 (128GB); Rp 15,999,000 (256GB); Rp 19,999,000 (512GB)
• iPhone 16 Plus: Rp 17,249,000 (128GB); Rp 19,749,000 (256GB); Rp 22,999,000 (512GB)
• iPhone 16 Pro: Rp 17,499,000 (128GB); Rp 19,999,000 (256GB); Rp 23,499,000 (512GB); Rp 27,999,000 (1TB)
• iPhone 16 Pro Max: Rp 21,499,000 (256GB); Rp 25,499,000 (512GB); Rp 29,499,000 (1TB).
• iPhone 16e: Rp 10,749,000 (128GB); Rp 13,249,000 (256GB); Rp 17,249,000 (512GB).

iPhone 14 and 15 Series

• iPhone 14: Rp 8,499,000 (128GB)
• iPhone 15: Rp 11,249,000 (128GB); Rp 13,749,000 (256GB)
• iPhone 15 Plus: Rp 12,499,000 (128GB).

These prices are subject to availability at iBox stores as of February 23, 2026.

Purchasing iPhones Online at iBox

Customers can also purchase iPhones online through the official iBox website. The process involves the following steps:

1. Visit the iBox website at iBox.co.id.
2. Log in to your iBox account (or create one if you don’t have one).
3. Search for the desired iPhone model and click “Add to Cart” or “Buy Now”.
4. Click the shopping cart icon in the top right corner and then “Pay Now”.
5. Fill in the shipping details, including the delivery address and select a shipping option.
6. Choose a payment method, such as credit card installments, virtual account, or bank transfer.
7. Complete the payment process according to the chosen method.

Once the payment is processed, the iPhone will be shipped to the provided address, or customers can opt for in-store pickup if available.

The continued price adjustments, particularly for the iPhone 14, demonstrate the competitive nature of the smartphone market and the impact of newer models on the pricing of older devices. Consumers looking for a more affordable iPhone option may find the iPhone 14 an increasingly attractive choice as prices continue to fall.