Kindle Paperwhite Hits All-Time Low Price Plus More Deals on E-Readers and Tech

Best Buy and Target have reduced the price of the Kindle Paperwhite to $124.99 as part of a Black Friday in July sale, according to reporting from The Verge. This represents a $35 discount from its standard $159.99 price point and marks an all-time low for the device.

The discount applies to the ad-supported version of the Kindle Paperwhite. The device features a 7-inch display with 300ppi resolution, waterproof construction, and an adjustable warm light. The Verge notes that the battery life on this model can exceed one month on a single charge.

The sale extends across the broader Kindle ecosystem, with significant price cuts on color displays and note-taking hardware.

Kindle Colorsoft and Scribe Pricing

Amazon’s first color E Ink readers are also discounted. The Kindle Colorsoft is available starting at $159.99, which is $90 off its original price, according to The Verge. This model uses a color E Ink display with up to 150ppi and a 7-inch screen.

The Kindle Colorsoft Signature Edition, which includes 32GB of storage and wireless charging capabilities, is priced at $219.99, a $60 reduction, The Verge reports.

For users requiring digital notebooks, the Kindle Scribe series is on sale. The standard Kindle Scribe starts at $379.99 ($120 off), while the Kindle Scribe Colorsoft is priced at $479.99 ($150 off). Both models feature 11-inch displays and include a stylus for annotations and note-taking.

The Scribe models include notebook templates and AI-powered tools designed to summarize notes or refine handwriting, according to the source material.

Kindle Kids and Entry-Level Options

The Kindle Kids model is currently priced at $99.99 at Best Buy and Target, a $30 discount. While it utilizes the same hardware as the standard Kindle—including a 300ppi display and USB-C charging—it bundles a kid-friendly cover, a two-year worry-free guarantee, and six months of Amazon Kids Plus, The Verge reports.

Additional Hardware Discounts

Beyond e-readers, other technology deals are active through late July and August. The Google Store is offering a free Pixel Watch 2 and a Pixel 7 case with the purchase of a refurbished 128GB Google Pixel 7 for $329. This offer is valid through August 28, according to The Verge.

Best Buy has bundled the Ring Battery Doorbell 2K and Indoor Cam Plus for $69.99, representing a $70 discount. The doorbell provides a 140-degree field of view, while the indoor camera includes a removable privacy cover, The Verge reports.

Additionally, the Gooloo F3 Air Duster is listed at $33.99 on Amazon. The cordless device features a 5,000mAh battery and three speed settings for cleaning electronics, according to the reporting.