Newsletter

Lee Hyori’s Red Carpet: New Time Slot and Impact on Viewership

‘Lee Hyori Red Carpet’ poster. Photo ㅣ KBS

‘Lee Hyori’s Red Carpet’ is moving its broadcast time.

According to KBS on the 9th, ‘The Seasons – Lee Hyori’s Red Carpet’ will be broadcast at 10 PM starting in February. It was delayed by 1 hour and 20 minutes from the current time slot of 11:20 PM every Friday. ‘Golden Girls’ is currently airing in the 10 PM time slot, but will end on the 26th with a total of 12 episodes.

Accordingly, ‘Lee Hyo-ri’s Red Carpet’ is scheduled to meet viewers faster by filling the Golden Girls’ void. At the same time, Lee Hyo-ri’s ‘Red Carpet’ managed to avoid competition with MBC’s popular entertainment show ‘I Live Alone’, which was an existing program in the same time slot.

‘The Seasons’ is a seasonal late night music program which started in February last year. This program was introduced six months after ‘Yoo Hee-yeol’s Sketchbook’ ended in July 2022. Following Jay Park in Season 1, Choi Jeong-hoon Jannabi in Season 2, and Akmu in Season 3, Lee Hyori , who took over in Season 4, raises expectations for what the program will look like.

‘Lee Hyori’s Red Carpet’, which premiered on the 5th, immediately caught everyone’s attention with the huge lineup including singer Jenny, Lee Chan-hyuk, Shin Dong-yup, and Bebe. Although the viewership rating is slow at 1.9% (Nielsen Korea’s national standard), attention is paid to what kind of impact it will have from February when the time slot is extended.

[지승훈 스타투데이 기자]

#Lee #Hyori #Red #Carpet #air #10pm #starting #February.. #Targeting #increase #viewership