McDonald’s Norway Replaces Classic Non Stop McFlurry With Smarties
- McDonald’s has removed its classic McFlurry topping option featuring Freia Non Stop in Norway, ending a 27-year menu run that began with the dessert's introduction in 1999, according...
- The McFlurry ice cream dessert arrived in the United States in 1998 and launched in Norway the following year, featuring Freia Non Stop candies from its inception, according...
- The transition from Non Stop to Smarties has drawn criticism from the Norwegian Celiac Association (Norsk cøliakiforening) because the replacement candy contains wheat, according to DinSide.
McDonald’s has removed its classic McFlurry topping option featuring Freia Non Stop in Norway, ending a 27-year menu run that began with the dessert’s introduction in 1999, according to regional and national reports published on September 5, 2026.
McDonald’s Replaces 27-Year-Old Non Stop McFlurry Variant
The McFlurry ice cream dessert arrived in the United States in 1998 and launched in Norway the following year, featuring Freia Non Stop candies from its inception, according to reporting by DinSide. For nearly three decades, the combination remained a menu fixture for Norwegian customers. Romerikes Blad first reported the phased removal, noting that McDonald’s quietly swapped the dark chocolate pieces for Smarties roughly a week prior to the public announcement. While both candies consist of sugar-coated chocolate pieces, the new formulation utilizes lighter chocolate manufactured by Nestlé, replacing the domestic Freia recipe, as detailed by DinSide. McDonald’s Norway communications chief Kristina Johansen told Romerikes Blad that the company frequently rotates McFlurry flavors and evaluates allergens during product updates. Johansen added that the restaurant chain has not received a high volume of complaints regarding the transition, according to DinSide’s coverage.
Allergy Concerns Raised Over Wheat Content in Smarties
The transition from Non Stop to Smarties has drawn criticism from the Norwegian Celiac Association (Norsk cøliakiforening) because the replacement candy contains wheat, according to DinSide. Hans Otto Engvold, general secretary of the association, criticized the decision in an interview with Romerikes Blad.
Med hvert produkt som forsvinner, reduseres en allerede begrenset valgfrihet.
Hans Otto Engvold, Norsk cøliakiforening (via Romerikes Blad and DinSide) Following the menu adjustment, the Daim flavor remains the sole option among five McFlurry varieties in Norway free of wheat on the official allergen list, according to DinSide. The Oreo variant, Smarties, and two available Pretzel options all carry wheat allergens.
History of Packaging and Recipe Modifications
The latest menu change follows previous structural alterations to the dessert line. When Norway enacted a ban on single-use plastics in 2021, McDonald’s was forced to replace the specialized hollow spoon previously used to mix the ice cream and toppings, according to coverage compiled by Godt.no. That earlier conversion altered the aeration of the ice cream itself, prompting widespread social media reactions under slogans such as RIP McFlurry,
as noted by DinSide.
