Molina, the Copenhagen-based experimental-pop artist, has released a new single, “Golden Brown Sugar,” following her critically acclaimed 2024 debut album, When You Wake Up. The track, released on , signals a continuation of Molina’s exploration of layered soundscapes and unconventional percussion, a hallmark of her work.
When You Wake Up, released in 2024, garnered attention for its hypnotic quality and a notable collaboration with ML Buch. The album was released via Escho, a label recognized for its commitment to experimental and forward-thinking music. Molina’s return with “Golden Brown Sugar” feels like a natural progression, building on the foundation laid by her debut.
In describing the creative process behind “Golden Brown Sugar,” Molina revealed a fascination with manipulating sound. “I just really love to record and chop up any odd percussion or drum instrument — and make it cross over with me into a bended and layered guitar-world,” she said. While acknowledging a potential disconnect for those unfamiliar with music production techniques, Molina’s statement hints at a deliberate and meticulous approach to crafting her sonic identity. The result, even for the uninitiated, is undeniably compelling.
Molina’s music occupies a space that’s difficult to neatly categorize. It’s not simply pop, nor is it purely experimental. Instead, it exists in a liminal space, drawing on elements of both while forging its own distinct path. This willingness to defy genre conventions is a key aspect of her appeal, attracting listeners who appreciate music that challenges expectations.
The release of “Golden Brown Sugar” arrives amidst a vibrant period for independent music. Artists are increasingly embracing DIY approaches to production and distribution, and labels like Escho are playing a crucial role in supporting these endeavors. Molina’s work exemplifies this trend, showcasing the power of artistic vision and a commitment to sonic exploration.
The music industry has seen a growing interest in artists who prioritize texture and atmosphere over traditional song structures. Artists like Arca, Oneohtrix Point Never, and FKA twigs have paved the way for a new generation of musicians who are pushing the boundaries of sound. Molina’s work aligns with this movement, offering a unique and immersive listening experience.
Beyond the sonic qualities of her music, Molina’s artistic vision is also notable for its understated elegance. There’s a sense of restraint and subtlety in her work that allows the nuances of her sound to shine through. This approach is particularly evident in “Golden Brown Sugar,” where the interplay of percussion and guitar creates a hypnotic and captivating effect.
The timing of this release is also noteworthy. , falls within a relatively quiet period for major album releases, potentially allowing Molina’s single to gain greater visibility. The music landscape is often dominated by established artists and blockbuster releases, making it challenging for emerging artists to break through. However, a strategically timed release can help to cut through the noise and reach a wider audience.
Stereogum, a prominent music blog, highlighted the new release, further amplifying its reach. The platform’s coverage underscores the growing recognition of Molina’s talent within the music industry. Stereogum’s consistent championing of innovative and experimental artists has established it as a trusted source for discovering new music.
Looking ahead, it remains to be seen what Molina has in store for her fans. Will “Golden Brown Sugar” be part of a larger project, such as an EP or a second full-length album? Or will she continue to release singles, gradually building a body of work that showcases her evolving sound? Regardless of her future plans, one thing is certain: Molina is an artist to watch. Her unique blend of experimentation, artistry, and sonic exploration positions her as a rising star in the world of independent music.
The artist’s willingness to embrace unconventional techniques, as evidenced by her description of recording and manipulating percussion, suggests a deep commitment to her craft. This dedication, combined with her distinctive sonic palette, sets her apart from her peers and promises a continued trajectory of creative innovation.
