Molson Coors & Chelsea FC: New Partnership Announced
- Chelsea FC and Molson Coors Beverage Company have entered a multi-year partnership, naming Carling as the club's official beer partner starting in the 2025-26 season.
- The deal ensures Molson Coors' beer and cider brands will be available at Stamford Bridge, home of the men’s team, and kingsmeadow, the women’s team stadium.
- Beyond beverage availability, the partnership aims to enhance the fan experience.
Chelsea FC strikes a major deal, partnering with Molson Coors to make Carling its official beer partner starting in the 2025-26 season. This exciting collaboration promises notable enhancements for fans, with Molson Coors planning stadium upgrades, including revamping Frankie’s sports bar at Stamford Bridge. Expect a wide array of Molson Coors products like Coors and Madrí Excepcional to be available at the stadium. The partnership marks a return for Molson Coors, reigniting a relationship that dates back to the 1990s, and promises to bring a fresh experience to matchdays. news Directory 3 is following the growth closely. Discover what’s next as Carling and Coors gear up to unveil global promotions and events tailored for Chelsea fans everywhere.
Chelsea FC and Molson Coors Announce Carling Beer Partnership
Updated June 09, 2025
Chelsea FC and Molson Coors Beverage Company have entered a multi-year partnership, naming Carling as the club’s official beer partner starting in the 2025-26 season. This agreement marks a return for Molson Coors, whose Carling brand was previously associated with Chelsea in the 1990s.
The deal ensures Molson Coors’ beer and cider brands will be available at Stamford Bridge, home of the men’s team, and kingsmeadow, the women’s team stadium. Fans can expect a wide selection, including Carling, Coors, Madrí Excepcional, and other popular beverages.
Beyond beverage availability, the partnership aims to enhance the fan experience. Molson Coors will invest in stadium infrastructure, including upgrades to Frankie’s, the sports bar at Stamford Bridge.
We are delighted to welcome Molson Coors to our family of partners… We know the team there will bring huge value to our matchday infrastructure, ensuring we offer the best experience possible to our supporters.
We can’t wait to kick off our role as the Official Beer Partner of Chelsea Football Club… We will be investing considerably in infrastructure at the stadium to create industry-leading memorable experiences for football fans.
What’s next
In the coming year,Carling and Coors plan to unveil promotions and live events to reward Chelsea fans worldwide,further solidifying Molson Coors’ presence in professional football and enhancing the Chelsea FC fan experience.