Necaxa: Wrexham’s Playbook in Mexico
Here’s a breakdown of the key points from the provided text, focusing on Wrexham and Necaxa, and their owners’ strategy:
Wrexham & Necaxa – A connected Strategy
Synergy: Rob McElhenney (Rob Mac) and his partners are intentionally building a connection between Wrexham (Wales) and Necaxa (Mexico).rob Mac acquired a stake in Necaxa in 2024, and Eva Longoria has been an owner since 2021.
Player Development & Exposure: A core strategy is to buy players who can benefit from the exposure and opportunities that come with playing for these clubs. The owners believe playing for Wrexham, in particular, has led to increased fame, book deals, and commercial opportunities for players that thay wouldn’t have otherwise had.
Potential Player Movement: There’s an expectation (though not an immediate plan) that players might move between Wrexham and Necaxa. They are looking for the “right player at the right moment.”
Growing the Clubs: The owners see this interconnectedness as a way to grow both clubs in a “meaningful way.”
Necaxa’s Current Situation
Recent Performance: Necaxa had a good regular season last spring (5th place) but is currently struggling in the Apertura season (1W-2D-3L). They also had a group-stage exit from the Leagues Cup.
Inconsistency: The team shows flashes of brilliance (drawing with Club América and Inter Miami) but also suffers meaningful losses (conceding five goals in a game).
Liga MX Developments: Liga MX is working towards a league-wide TV rights deal (expected in 2028). There’s also discussion about possibly reintroducing promotion/relegation, which was paused in 2020.
Promotion/Relegation Debate
Excitement vs. Risk: Rob Mac acknowledges that promotion/relegation adds excitement for fans but also creates financial risk for club owners. It can increase the value of triumphant clubs but also devalue those that are relegated.
In essence,the owners are treating Wrexham and Necaxa as part of a larger portfolio,aiming to leverage the success of one to benefit the other,and to create opportunities for players and increased value for the clubs.