Nintendo comparte cifras de ventas actualizadas de Switch y Switch 2, entre otros datos financieros – Nintenderos

Nintendo has announced a price increase for its successor console, the Nintendo Switch 2, alongside updated financial forecasts and adjustments to its subscription services. The company is targeting annual sales of 16.5 million units for the new hardware, reflecting a strategic shift in pricing and market positioning as it transitions from the original Switch ecosystem.

The pricing adjustment is most prominent in the Japanese market, where the console’s cost will increase by 10,000 yen. This move comes as Nintendo manages the production costs and supply chain logistics associated with the newer hardware architecture.

Hardware Pricing and Sales Targets

According to financial data shared on May 8, 2026, Nintendo expects the Switch 2 to move 16.5 million units per year. This forecast indicates the company’s confidence in the demand for the upgraded system, despite the higher entry price for consumers.

The price hike is not limited to Japan. Reports from Xataka indicate that the console is also seeing price increases in European markets, including Spain. To mitigate the impact of these higher costs on consumers, Nintendo is implementing regional promotions, such as bundling the hardware with software to provide additional value.

The increase in hardware pricing suggests that the Switch 2 incorporates more expensive components than its predecessor, likely to support higher performance standards and more demanding software titles.

Service Cost Adjustments

Beyond the physical hardware, Nintendo is also revising the cost of its digital infrastructure. The company confirmed that prices for Nintendo Switch Online will increase, marking a shift in how the company monetizes its ecosystem of cloud saves, online multiplayer, and legacy game libraries.

This dual increase in both hardware and service costs indicates a broader strategy to increase average revenue per user (ARPU) as the company moves deeper into the lifecycle of its new generation of gaming.

Market Context and Financial Strategy

The transition from the original Nintendo Switch to the Switch 2 represents one of the most significant hardware shifts in the company’s history. By updating its sales figures and financial projections, Nintendo is providing investors with a clearer picture of the new console’s trajectory.

The original Switch redefined the industry by blending handheld and home console experiences. The Switch 2 aims to build on this hybrid foundation while addressing the technical limitations that affected the first generation’s later years.

Industry analysts often monitor these pricing shifts to determine if a company is prioritizing profit margins over rapid market penetration. The 10,000 yen increase in Japan suggests that Nintendo believes the value proposition of the Switch 2 is strong enough to sustain growth even at a higher price point.

Regional Implementations

The rollout of these price changes varies by region, reflecting different economic pressures and competitive landscapes. In Spain, for example, the company is utilizing promotional offers to maintain momentum among early adopters and loyal fans.

These bundles are designed to offset the price increase by offering games that would otherwise be purchased separately, effectively lowering the total cost of ownership for the user while maintaining the official retail price of the hardware.

As Nintendo continues to share updated financial data, the focus remains on whether the 16.5 million unit annual target is sustainable across multiple years or if the price increases will lead to a plateau in adoption rates.