“This year, the company plans to expand another 30 branches, which is one of the biggest investments. From the original which has expanded around 12-15 branches a year, including seeing new restaurants in new models and new business models in franchise investment starting with the brandOishi Bistoro” A QSR-style Japanese restaurant that focuses on convenience and speed to meet the needs of today’s consumers. The company is also in the process of exploring new brands that will be introduced in the future.”
while the business of ready-to-cook food and ready-to-eat food during the period before and after the epidemic situation ready-to-eat meals ready-to-eat Has come to play a role in a way of life or a way of living more people because the products in this group are of good quality and convenient to eat And there are a variety of food types, so the company continues to develop innovative food products.
by raising the strength of taste Nutritional value and quality to strengthen the consumer market base and sales. along with the development of existing and new product groups Continually entering the market, such as dipping sauce and seasoning sauce products, ready-to-eat food groups (ready-to-eat lunch box) and seasoned pork group (minced pork mixed with seasoned corn – frozen), etc.
Mrs. Nongnuch said that Oishi Group’s performance in the past year (October 1, 2021-September 30, 2022) had a total sales revenue of 12,696 million baht, an increase of 2,878 million baht, or a growth of 29.3% in net profit of 1,199 million baht, an increase of 654 million baht or 120% compared to the previous year.
Divided into income from beverage business 7,292 million baht, an increase of 1,042 million baht or 16.7%, net profit 1,124 million baht, an increase of 24.6% compared to the previous year. As for the food business, revenue was 5,404 million baht, an increase of 1,836 million baht or 51.5%, profit of 75 million baht, an increase of 121%.
This was a result of the strong growth of the drinks business and the recovery of the food business which led to more consumers returning to the store. together with effective cost management Including ongoing cost management.
“For future strategic plans, Oishi Group aims to drive business in line with PASSION 2025 goals by creating innovations in products and services that meet consumers’ lifestyles. Encourage the use of innovation to develop healthier food and drinks by launching new products. which corresponds to the concept of Health and Wellness, which is an important trend in the present and in the future Along with expanding the new customer base and maintaining the existing customer base by organizing marketing activities that catch the eye of consumers in continuous as well as pushing customer reach by expanding branches as well
Page 15, Na Sethakit Newspaper, Year 42, Number 3,855, January 22 – 25, 2023
