The number of foreign buyers attending the Canton Fair is reaching a new high
Offline export transactions reached US$24.7 billion
◎ Zhou Liang
The 135th Canton Fair ended on May 5. The number of foreign buyers who attended the conference reached a record high of almost 250,000; export transactions showed a recovery growth trend, with offline export transactions reaching US$24.7 billion, an increase of 10.7% over the previous session.
Zhou Shanqing, Director of Canton Fair News Center and Deputy Director of China Foreign Trade Center, said that this Canton Fair has further innovative mechanisms, enriched business formats, expanded functions, and made positive contributions to promoting the quality and quantity of foreign trade. and promote a high-level opening to the outside world.
“China has the best supply chain”
Official Canton Fair data shows that on 4 May (the one below), a total of 246,000 foreign buyers from 215 countries and regions participated offline, an increase of 24.5% over the previous session and a new record.
Among them, there were 160,000 buyers from countries co-building the “Belt and Road”, an increase of 25.1%; and 50,000 buyers from Europe and the United States of people, an increase of 10.7%.
In terms of export transactions, the offline export transactions of this Canton Fair were US$24.7 billion, an increase of 10.7% compared to the previous session. Emerging market traders were active in transactions, with US $ 13.86 billion in transactions with countries co-building the “Belt and Road”, an increase of 13% on the previous session. The cost per customer in traditional European and American markets is high. Transactions on the online platform became increasingly active, with export transactions reaching US$3.03 billion, an increase of 33.1% on the previous session.
At the same time, the Canton Fair online platform is running smoothly. This year’s Canton Fair has 408,000 overseas buyers participating online, coming from 229 countries and regions around the world. The cumulative visits to exhibitor stores were 3.412 million, including 3.376 million visits to export exhibitor stores and 36,000 visits to import exhibitor stores. It is worth noting that the online platform of this Canton Fair has increased digital technologies and intelligent traffic drainage such as online display, VR factory viewing, 3D photography, etc., and the number of buyers who have reported inquiries from enterprises has increased significantly.
According to reports, 119 industrial and commercial organizations, including the China-US Chamber of Commerce, the United Kingdom’s Group 48 Club, and the Canada-China Business Council, organized groups to participate in the conference. 226 leading international companies, including Wal-Mart in the United States, Auchan in France, Tesco in the United Kingdom, Metro in Germany, and IKEA in Sweden, arranged buyers to attend the conference. Foreign buyers praised this Canton Fair, believing that China has the best supply chain and Canton Fair is the best platform for them to achieve one-stop procurement.
During the Canton Fair, many exhibitors reported that the strong popularity of buyers has led to an increase in orders In addition to signing orders on site, buyers have continued to make follow-up appointments to visit factories and inspect production capacity More cooperation is expected in the future .
New productivity stimulates new momentum for foreign trade
At this Canton Fair, new production is also a hot topic, stimulating new momentum for foreign trade. New products, new technologies, new materials, new processes, and new ideas emerge one after the other. international market, highlighting the role of “Intelligent Made in China” Hard power injects new vitality into the development of foreign trade.
On May 3, the Turkish Astra buyer brought cash and found the Fair Canton booth of Changxing Yibei New Material Technology Co., Ltd. and placed an order directly, hoping to arrange a container shipment as soon as possible.
The fact that Yibei Company has become a “hot commodity” can be traced back to the 2022 World Cup in Qatar. At that time, the company’s cool silk turbans and constant temperature interlinings became popular items during the competition and became famous far and wide. This year, the company’s market demand has been full, with orders scheduled until July.
“This year there are major sporting events such as the Paris Olympics and the European Cup, and our products are very popular.” The person in charge of Yibei Company said that the new cold silk interlining exhibited this year has had technical improvements and added safe aromatic hydrocarbons.
At this Canton Fair, exhibitors displayed more than 1 million new products on site, and 334 new product launches, first exhibitions, and first shows were held. Enterprises have uploaded a total of more than 2.54 million exhibits to the online platform, including 660,000 new products, 100,000 smart products, 400,000 green and low-carbon products, and 210,000 independent intellectual property products.
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