Sega/Atlas pop-up store opens in Hongdae 04/27/2024 2:22pm Game Mecca Reporter Kim Mi-hee
▲ Preview image of the Sega/Atlas pop-up store (Photo source: Daewon Media Official
Pop-up shops selling high-profile gaming-related products have opened frequently in Korea recently. This time, Sega joins this ranking for the first time.
Daewon Media announced on the 5th that it will open Sega’s first official pop-up store through its official SNS channel. The store will open on the 3rd floor of AK Plaza Hongdae on April 27, and since Sega and Atlas are mentioned in the store’s name, it is expected that products related to both gaming companies will be available.
Daewon Media, in fact, has released a teaser image announcing the opening of a pop-up store. You can see teaser images of 4 types of characters in the teaser image, and based on this, it is expected that you will be able to purchase products for 4 types of series, including Sonic, Dragon, Miku, and Persona. Additionally, you can expect other gaming products that have not been announced this time.
▲ Sega/Atlas pop-up store teaser image (Photo source: Daewon Media Official
Meanwhile, the number of pop-up shops where you can purchase gaming products has increased in Korea. Just this year it collapsed: not only games with subculture themes such as Star Rail and Trick Curl, but also limited-time pop-up shops in various fields regardless of platform, model and genre, such as Final Fantasy 7 Rebirth, Brawl Stars, Tekken 8 and Black Desert opened and attracted the attention of fans.
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