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Siam@Siam Design Hotel Bangkok Launches New Menu to Elevate Thai Cuisine and Boost Tourism

Siam@Siam Design Hotel Bangkok Sets New Standard for Thai Fine Dining

In the heart of Bangkok’s bustling business district, Siam@Siam Design Hotel Bangkok stands as a testament to luxurious modernity. The hotel is now introducing a brand-new Thai restaurant that promises to revolutionize the dining experience in the city. Inspired by the local ingredients and culinary traditions, the restaurant aims to elevate Thai cuisine to new heights through its fine dining approach.

Ayutthaya: A Gastronomic Journey

Under the concept of “Ayutthaya,” the restaurant is set to launch an exciting new menu. This innovative approach aims to showcase the powerful influence of Thai food on both Thai and international tourists. By attracting visitors with a unique fusion of flavors and gastronomic creations, Siam@Siam Design Hotel Bangkok aims to achieve a remarkable growth in both traffic and sales, reaching over 30%.

“We take immense pride in introducing the exceptional standards of modern Thai cuisine,” states Pranai Phornprapha, the Managing Director of Siam@Siam Design Hotel Bangkok. With Chef Monthep Kamonsilp at the helm, the team combines various culinary techniques, including French expertise, to create seasonally inspired dishes that offer a fresh and unique perspective on Thai flavors.

A New Era of Thai Dining

The TAAN restaurant’s target audience is those who appreciate contemporary Thai cuisine and crave an innovative dining experience. By expanding its market reach and building brand recognition, TAAN successfully attracts both international customers and tourists who desire to savor modern Thai cuisine. In collaboration with local farmers and producers, TAAN strives to support small entrepreneurial businesses and showcase its passion for authentic Thai ingredients, aiming to create a sustainable future for the Thai food industry.

The luxurious dinner course menu, themed “Ayutthaya,” pays homage to the historical city’s rich culinary heritage. The menu includes signature dishes such as Kaeng Ngod, a delightful Thai sour curry; Ayutthaya boat noodles, hand-cut pork noodles; banana leaf biryani with smoky grilled beef; oxtail soup, and grilled shrimp. These dishes artfully blend the flavors of Ayutthaya’s local cuisine with modern culinary techniques.

A Dining Experience Like No Other

Located on the 25th floor of Siam@Siam Design Hotel Bangkok, TAAN offers an unrivaled dining experience with its breathtaking panoramic view of the city. From the bustling business district to the serene Chao Phraya River, guests can enjoy the sights of Bangkok’s iconic landmarks, including the golden mountain and Wat Arun Ratchawararam. TAAN offers a sanctuary away from the city’s crowded shopping areas, conveniently accessible from Siam Station or the National Stadium station, just one stop away.

Ensuring an exceptional customer experience is a top priority for TAAN restaurant. The team strives to continuously develop and refine their menu, focusing on taste, quality, and service. By catering to the modern consumer’s preferences and employing tailored marketing strategies, TAAN aims to achieve a growth of over 30% after the launch of its new menu. Not only does this contribute to Thailand’s image as one of the world’s top tourist destinations, but it also helps stimulate the country’s economy by attracting more visitors and revenue.

Experience Thailand’s cultural heritage with a twist at TAAN restaurant. Prices start at 3,190 baht++, and reservations can be made by calling 065 328 7374 or visiting the website at www.taanbangkok.com.

Siam@Siam Design Hotel Bangkok adheres to the prime location in the business district, creating a brand THIS (no) Thai restaurant, fine dining, modern style Bringing a new dimension to the Thai dining experience From the inspiration of discovering local ingredients to creating new creations in the form of fine dining. ready to launch a new menu under the concept of “Ayutthaya” to push Thai food to be number one in soft power to attract Thai and foreign tourists Drive traffic and sales growth of more than 30%

Pranai Phornprapha, Managing Director of Siam@Siam Design Hotel Bangkok He said, “We are proud to play a part in introducing the outstanding standard of modern Thai cuisine. in fine dining style created with creativity and expertise Chef Monthep Kamonsilp which brings a variety of chef cooking techniques Including French cooking experience Helping the chef team to combine techniques that are suitable for intensive cooking methods resulting in the best Thai dishes of the season. Dishes that keep Thai flavors in a different perspective And at the same time, it also perfectly embeds cooking techniques.”

TAAN restaurant’s main target group is people who love modern Thai food and want to experience Thai food in a new way. expanding market segments and creating awareness Building brand recognition while TAAN succeeds in tapping international customers. And tourists in the city center who want to taste Thai food in a modern way. By presenting dishes where TAAN participates in the use of ingredients that are 100% Thai products, it can be said that TAAN is another community that goes beyond the trade between restaurants and farmers. in collaboration with raw material manufacturers and help promote small entrepreneurial businesses and represents the passion for Thai ingredients. Creating a sustainable future for the Thai food business together

A new menu of TAAN restaurant with a luxurious dinner course under the concept of AYUTTHAYA “Ayutthaya”, the origin of the rice bowl. The beginning of prosperity in the center of the water transport city Rich with raw materials, rice, fish, food and a variety of seasonings. until it came out as a menu like Kaeng Ngod, a prototype of Thai sour curry, Ayutthaya boat noodles, hand cut pork noodles Chocolate sauce, banana leaf biryani, grilled beef, oxtail soup and grilled shrimp inspired by the local cuisine of Phra Nakhon Si Ayutthaya province.

Not only does it stand out for its unique creative Thai cuisine, TAAN, located on the 25th floor of Siam@Siam Design Hotel Bangkok, offers a dining experience unlike any other Thai restaurant in Bangkok from Bangkok in 180 degree view of the city. a beautiful building view from the central business district to the charming old town along the Chao Phraya River full of symbols of Bangkok. such as the golden mountain and Wat Arun Ratchawararam which can be seen from this dining room All of them are away from the main shopping areas of Bangkok. at Siam Station to the National Stadium station only 1 station

TAAN Restaurant strives to improve the customer experience. by developing and creating new menus detailed in terms of taste Maintaining the quality of food and service consistently. increase choices for modern consumers and create color for the food industry with growth strategies marketing strategy adjustment Including accelerating portfolio expansion The aim is to increase growth by more than 30% after the launch of the new menu and contribute to the image of Thailand as of the world’s top tourist destinations, as well as helping to support Thailand’s economy by attracting more money to the country. country

Experience Thailand’s cultural heritage in a new flavor and dimension at the restaurant. THIS (no) Prices start at 3,190 baht++ Reserve your seat by calling. 065 328 7374 or website www.taanbangkok.com

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