Spring flower of Jeju tourism, ASEAN region promotion “strengthening”

–>
<!–

body

–>

The island of tourism, Jeju Island, prepares for a full-fledged resumption of international tourism after the novel coronavirus infection (Corona 19) and strengthens online and offline promotional marketing for major countries such as Singapore, Malaysia, and Vietnam to attract tourists from ASEAN to welcome the new spring.

Jeju Island is promoting the ‘Next Stop, Jeju’ video, which introduces Jeju’s spring and culture, to 22 locations in Singapore’s Changi Airport, targeting both domestic and foreign tourists.

Jeju Island’s Southeast Asia Tourism Promotion Office (Kuala Lumpur, Hanoi) is promoting a ‘Heal & Chill in Jeju’ event in collaboration with Traveloka, a famous local online travel platform, for the month of March. .

This event will promote Jeju, an island of healing and fun, through events such as planning a travel itinerary to relax and heal in Jeju for MZ generation consumers in two Southeast Asian countries.

In particular, Jeju Island and the Jeju Tourism Organization will invite key figures from Singapore’s tourism industry to discuss Jeju product development and overseas joint marketing plans in order to attract more tourists to the Jeju-ASEAN Plus Alpha (+α) region in April.

Marketing is based in Singapore by inviting Steven Loh, chairman of the Singapore Travel Agency Association, representatives of major travel agencies, and representatives of Scoot Air and the Singapore Automobile Association, etc. ▷Expansion of Jeju product development ▷Joint marketing to attract tourists via Changi Airport ▷Joint development of high value-added products using Jeju electric vehicles. We plan to proceed with consultations to attract tourists from neighboring countries.

Byun Deok-seung, director of Jeju Tourism Exchange, said, “We will prepare for a great leap forward in Jeju tourism by actively promoting Jeju’s excellent tourism resources, such as the blessed natural environment, rich and unique cultural contents, and fresh food using high-quality ingredients, to potential consumers in ASEAN.” said.