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Today’s Hong Kong Economic Journal – Headlines – PARK SEASONS price per square foot is 14,400, 2% more expensive per month

April 12, 2024

Wheelock Properties and MTR (00066) developed in Tseung Kwan O, LOHAS Park Phase 12A SEASONS PLACE sold more than 85% of the units in less than a month. The sales volume was so hot that the developer accelerated the launch of Phase 12B PARK SEASONS. The first price list was announced yesterday, involving 138 units. , the discounted average price per square foot is 14,488 yuan, which is only slightly higher than the average discounted price per square foot of the first batch of SEASONS PLACE by about 2.1%, and it will go on sale as soon as next weekend.

The asking price is close to the second-hand goods in Lohas Park

SEASONS PLACE was launched for sale on March 23, and a total of 558 units have been sold so far, accounting for about 86% of the total 650 units, with approximately NT$3.54 billion realized. In view of the satisfactory response, Wheelock Properties Vice Chairman and Managing Director Huang Guangyao said that the group took advantage of the situation to accelerate the launch of a new phase 12B PARK SEASONS to the market.

The first price list of PARK SEASONS has a total of 138 units, including 45 one-bedroom units and 93 two-bedroom units, with a usable area ranging from 322 to 496 square feet. Taking into account a 12% discount on the maximum property price, the discounted selling price is NT$4.541 million to NT$7.343 million. , the discounted price per square foot ranges from 13,969 yuan to 15,096 yuan, and the discounted average price per square foot is 14,488 yuan, which is about 2.1% higher than the first batch of 130 units announced by SEASONS PLACE on March 14, with a discounted average price per square foot of 14,188 yuan, about one month higher.

Referring to the recent average transaction price per square foot of the first-hand lot in LOHAS Park in Sunrise, which is about NT$17,000, PARK SEASONS has a 14.8% discount compared to the lot in the same area. Comparing the housing estates in LOHAS Park, which are 2 years old to more than 5 years old, such as SEA TO SKY and MARINI, the recent average second-hand transaction price ranges from 13,900 to 15,000 yuan per square foot. The asking price of PARK SEASONS is close to the new housing estates in the same district. second hand.

Admission for one-bedroom units is NT$4.54 million

The unit admitted this time is Room E on the 11th floor of Tower 2A, with a usable area of ​​322 square feet and 1 bedroom partition. The discounted price is NT$4.541 million and the discounted square foot price is NT$14,102. Selecting individual units for comparison, Room C on the 19th floor of Tower 2A, PARK SEASONS, has a usable area of ​​453 square feet, 2 bedrooms, facing the north and looking into the garden. The discounted price is NT$6.363 million, with a price per square foot of NT$14,046; SEASONS PLACE Block 3A Room C on the 19th floor of Tower 1 has the same practical area and partition, similar seating orientation and views. The discounted price is NT$6.256 million and the price per square foot is NT$13,810. The price difference between the two units is about 1.7%.

Huang Guangyao described the first batch of PARK SEASONS as the “final resumption of the price.” The price was based on SEASONS PLACE, and was evaluated based on the project floor, seating orientation, and unit type. The price was close to the last price list of SEASONS PLACE. This time it was an “additional price increase from the original price.” It is still attractive, and we hope to continue to activate the property market. There will be room for a 5% to 10% price increase for additional units launched in the future.

Huang Guangyao: It will be released as soon as next weekend

He added that PARK SEASONS will collect tickets and open show units to the public from this Saturday (13th). The sales arrangements will be announced in the short term, and the first round of sales will begin as soon as next weekend. There will be a period for Group A big buyers, and each group of buyers can purchase up to 6 units.

Huang Guangyao believes that the current interest rate is not clear. Developers are currently focusing on transaction volume and continue to market at market prices. It is expected that about 2,000 to 3,000 first-hand transactions will be recorded this month.

Chen Yongjie, vice chairman of Centaline Real Estate Asia Pacific and president of the residential department, pointed out that the developer puts quantity first, and in order to continue the sales of SEASONS PLACE and attract customers from the previous phase, it is selling a new phase at the original price. Bu Shaoming, CEO of Midland Residential, believes that the project has not seen a significant price increase and is expected to continue to be popular and can attract about 30% of investors. It is estimated that the lease price per square foot after completion is 40 to 50 yuan.

Phase 12 of Lohas Park is located at 1 Lohas Park Road, Tseung Kwan O. It provides a total of 1,985 units and is developed in three phases. Phase 12B PARK SEASONS accounts for 685 units with a usable area of ​​277 to 537 square feet. The project is expected to be completed by the end of November 2025. The pre-construction period is about 20 months.

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